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Metal Airtag Keychain

Maybe

Prices already span $4.46–$65.35, with room to position. But demand is soft, at -1.5% this quarter, so Metal Airtag Keychain is a Maybe.

Flapen Score
50
50 / 100
Top 30% of 16,930 Clothing, Shoes & Jewelry niches · +5 vs the category median of 45
Market size
$107K/yr156K searches / yr
90-day growth
-1.5%search demand this quarter
Competition
42%top-5 click share · 23 brands · 53 sellers

Flapen Score

Metal Airtag Keychain against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Metal Airtag Keychain is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Metal Airtag Keychain market on Amazon at a glance

Shoppers on Amazon United States searched for Metal Airtag Keychain 156K times last year and spent an estimated $107K. The top 5 brands take 73% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 156K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $107K a year.

Searches, last 12 months
156K
Growth, 90 days vs prior 90
-1.5%
Conversion, latest week
4.5%
Market size, estimated
$107Ka year
Top search term
belkin airtag holder52K searches a year

02 · Price

A sale here is worth $15.37.

Listings sell for $15.37 on average, from $4.46 to $65.35. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $15.37 that is $4K to $8K a year per listing.

Average price
$15.37inside the $15 to $100 sweet spot
Price range
$4.46–$65.35
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #2,147 within Keyrings, Keychains & Charms. It carries 5,632 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
3.1%
Average rank
#2,147in Keyrings, Keychains & Charms
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
5,632per listing
Listings tracked
41

04 · Newcomers

2 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
2Amazon's first-year sales bar
Average brand age
21 months

Products

Top Metal Airtag Keychain products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 rising

Sellers

53

Top-5 brand share

73%

Top 20: 98%

Top-5 click share

42%

Top 20: 78%

Open market

24%

  • Brand 159%
  • Brand 25%
  • Brand 34%
  • Brand 43%
  • Brand 53%
  • Brand 63%

Demand

Metal Airtag Keychain search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '26JanFebMarAprMayJun

Peak months: May · busiest ÷ quietest = 1.8× · 6 of 12 months tracked

Search terms

Top Metal Airtag Keychain search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • belkin airtag holder52K/yr
  • apple keychain40K/yr
  • belkin airtag20K/yr
  • apple bag charm16K/yr
  • apple key chain6K/yr
  • apple purse charm5K/yr
  • airtag holder belkin5K/yr
  • belkin airtag keychain4K/yr
  • belkin air tagtag holder3K/yr
  • airtag belkin3K/yr

Reviews and returns

What reviews say buyers love and hate about Metal Airtag Keychain

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Durability”
1.8%of orders come back
“Breaks Easily”
A buyer, on “Durability”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Metal Airtag Keychain questions

Answered from the same tracked data.