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Messi Jersey

Maybe

Search demand grew +176.4% this quarter. But buyers convert on only 0.6% of searches, so Messi Jersey is a Maybe.

Flapen Score
62
62 / 100
Top 3% of 16,930 Clothing, Shoes & Jewelry niches · +17 vs the category median of 45
Market size
$323K/yr1.8M searches / yr
90-day growth
+176.4%search demand this quarter
Competition
25%top-5 click share · 18 brands · 114 sellers

Flapen Score

Messi Jersey against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Messi Jersey is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Messi Jersey market on Amazon at a glance

Shoppers on Amazon United States searched for Messi Jersey 1.8M times last year and spent an estimated $323K. The top 5 brands take 78% of clicks. Demand peaks in Jun–Jul–Dec. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +176.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $323K a year.

Searches, last 12 months
1.8M
Growth, 90 days vs prior 90
+176.4%
Conversion, latest week
0.6%
Market size, estimated
$323Ka year
Peak month
December5.2× the quietest month
Top search term
messi jersey kids791K searches a year

02 · Price

A sale here is worth $31.53.

Listings sell for $31.53 on average, from $7.56 to $103.51. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $31.53 that is $3K to $8K a year per listing.

Average price
$31.53inside the $15 to $100 sweet spot
Price range
$7.56–$103.51
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 14.6% of listings are out of stock. The average listing ranks #365 within Clothing. It carries 201 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
93%
Out of stock, average day
14.6%
Average rank
#365in Clothing
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
201per listing
Listings tracked
72

04 · Newcomers

23 of last year's 39 launches cleared the first-year sales bar.

39 products launched here in the last 12 months. 23 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
39
Successful launches
23Amazon's first-year sales bar
Average brand age
26 months

Products

Top Messi Jersey products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

Brands

18 rising

Sellers

114

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

25%

Top 20: 63%

Open market

17%

  • Brand 130%
  • Brand 223%
  • Brand 314%
  • Brand 46%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (12 brands, 17%)

Demand

Messi Jersey search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Dec · busiest ÷ quietest = 5.2×

Search terms

Top Messi Jersey search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • messi jersey kids791K/yr
  • messi jersey488K/yr
  • messi shirt96K/yr
  • kids messi jersey59K/yr
  • messi jersey youth114K/yr
  • messi argentina jersey kids21K/yr
  • lionel messi jersey26K/yr
  • messi kids jersey32K/yr
  • kids messi jersey for boys23K/yr
  • messi shirt kids23K/yr

Reviews and returns

What reviews say buyers love and hate about Messi Jersey

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Size-Overall”
3.6%of orders come back
“Size up”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Messi Jersey questions

Answered from the same tracked data.