Messi Hoodie

Shoppers searched for this 242K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months

242K

Growth, 90 days vs prior 90

-10.6%

Conversion, latest week

0.7%

Market size, estimated

$36Ka year

Peak month

December11.2× the quietest month

Top search term

soccer pajamas for boys26K searches a year

Listings sell for $21.17 on average, from $9.86 to $41.63. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $21.17 that is $0 to $2K a year per listing.

Average price

$21.17inside the $15 to $100 sweet spot

Price range

$9.86–$41.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.9%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 16.8% of listings are out of stock. The average listing ranks #800 within Clothing. It carries 499 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

97%

Out of stock, average day

16.8%

Average rank

#800in Clothing

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

499per listing

Listings tracked

96

38 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

38

Successful launches

9Amazon's first-year sales bar

Average brand age

27 months