Merrell Sandals Women
FailBuyers convert on only 0.4% of searches, so Merrell Sandals Women is a Fail.
- Flapen Score
- 47 / 100Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 4547
- Market size
- $35K/yr187K searches / yr
- 90-day growth
- +123.6%search demand this quarter
- Competition
- 24%top-5 click share · 9 brands · 32 sellers
Flapen Score
Merrell Sandals Women against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Merrell Sandals Women is stronger. Inside it, weaker.
Market
The Merrell Sandals Women market on Amazon at a glance
Shoppers on Amazon United States searched for Merrell Sandals Women 187K times last year and spent an estimated $35K. The top 5 brands take 97% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 187K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +123.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.
- Searches, last 12 months
- 187K
- Growth, 90 days vs prior 90
- +123.6%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $35Ka year
- Top search term
- womens merrell sandals32K searches a year
02 · Price
A sale here is worth $51.65.
Listings sell for $51.65 on average, from $22.27 to $80.45. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $51.65 that is $0 to $5K a year per listing.
- Average price
- $51.65inside the $15 to $100 sweet spot
- Price range
- $22.27–$80.45
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 10.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
59% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #159 within Athletic. It carries 3,903 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 59%
- Prime listings
- 100%
- Out of stock, average day
- 7.4%
- Average rank
- #159in Athletic
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 3,903per listing
- Listings tracked
- 68
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Merrell Sandals Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 24% of clicks. An open shelf where new products get seen.
Brands
9 falling
Sellers
32
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
24%
Top 20: 55%
Open market
2%
- Brand 154%
- Brand 226%
- Brand 314%
- Brand 41%
- Brand 51%
- Brand 61%
- Open — no brand owns it (3 brands, 2%)
Search terms
Top Merrell Sandals Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- womens merrell sandals32K/yr
- merrell womens sandals32K/yr
- merrell sandals women33K/yr
- ubfen sandals11K/yr
- merrell sandals for woman11K/yr
- merrell hiking sandals for women10K/yr
- tennis shoe sandals for women8K/yr
- merrill sandals for women7K/yr
- sandal sneakers for women7K/yr
- merrell walking sandals women7K/yr
Reviews and returns
What reviews say buyers love and hate about Merrell Sandals Women
We read the reviews and the return reasons for every product selling here.
“Poor fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
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FAQ
Common Merrell Sandals Women questions
Answered from the same tracked data.









