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Mermaid Tail

Maybe

Search demand grew +130.8% this quarter. But buyers convert on only 0.6% of searches, so Mermaid Tail is a Maybe.

Filters Trending
Flapen Score
63
63 / 100
Top 3% of 16,930 Clothing, Shoes & Jewelry niches · +18 vs the category median of 45
Market size
$386K/yr2.0M searches / yr
90-day growth
+130.8%search demand this quarter
Competition
35%top-5 click share · 14 brands · 22 sellers

Flapen Score

Mermaid Tail against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Mermaid Tail is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mermaid Tail market on Amazon at a glance

Shoppers on Amazon United States searched for Mermaid Tail 2.0M times last year and spent an estimated $386K. The top 5 brands take 69% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +130.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $386K a year.

Searches, last 12 months
2.0M
Growth, 90 days vs prior 90
+130.8%
Conversion, latest week
0.6%
Market size, estimated
$386Ka year
Peak month
July4.6× the quietest month
Top search term
mermaid tail for swimming545K searches a year

02 · Price

A sale here is worth $33.35.

Listings sell for $33.35 on average, from $11.08 to $80.21. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $33.35 that is $8K to $17K a year per listing.

Average price
$33.35inside the $15 to $100 sweet spot
Price range
$11.08–$80.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$8K–$17K
Returns
3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #9,943 within Swimwear. It carries 677 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
77%
Out of stock, average day
2.0%
Average rank
#9,943in Swimwear
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
677per listing
Listings tracked
44

04 · Newcomers

4 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
4Amazon's first-year sales bar
Average brand age
34 months

Products

Top Mermaid Tail products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

14 falling

Sellers

22

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

35%

Top 20: 74%

Open market

24%

  • Brand 120%
  • Brand 216%
  • Brand 313%
  • Brand 410%
  • Brand 59%
  • Brand 67%

Demand

Mermaid Tail search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 4.6×

Search terms

Top Mermaid Tail search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mermaid tail for swimming545K/yr
  • mermaid tail for swimming kids218K/yr
  • mermaid tail550K/yr
  • kids mermaid tails for swimming51K/yr
  • mermaid tails77K/yr
  • mermaid tail for kids54K/yr
  • mermaid tails for girls140K/yr
  • mermaid tail adult41K/yr
  • cola de sirena para nias58K/yr
  • mermaid tail for swimming adult25K/yr

Reviews and returns

What reviews say buyers love and hate about Mermaid Tail

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
50%of negative reviews mention “Size-Overall”
3.9%of orders come back
“Too small”
A buyer, on “Size-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Mermaid Tail questions

Answered from the same tracked data.