Mens Wallet Trifold
FailDemand is soft, at -20.4% this quarter, so Mens Wallet Trifold is a Fail.
- Flapen Score
- 49 / 100Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 4549
- Market size
- $198K/yr330K searches / yr
- 90-day growth
- -20.4%search demand this quarter
- Competition
- 31%top-5 click share · 34 brands · 68 sellers
Flapen Score
Mens Wallet Trifold against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Mens Wallet Trifold is stronger. Inside it, weaker.
Market
The Mens Wallet Trifold market on Amazon at a glance
Shoppers on Amazon United States searched for Mens Wallet Trifold 330K times last year and spent an estimated $198K. The top 5 brands take 47% of clicks. Demand peaks in Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 330K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $198K a year.
- Searches, last 12 months
- 330K
- Growth, 90 days vs prior 90
- -20.4%
- Conversion, latest week
- 2.1%
- Market size, estimated
- $198Ka year
- Peak month
- December3.6× the quietest month
- Top search term
- mens wallet trifold69K searches a year
02 · Price
A sale here is worth $29.22.
Listings sell for $29.22 on average, from $10.19 to $89.64. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $29.22 that is $0 to $3K a year per listing.
- Average price
- $29.22inside the $15 to $100 sweet spot
- Price range
- $10.19–$89.64
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 4.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #147 within Wallets, Card Cases & Money Organizers. It carries 8,059 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 1.1%
- Average rank
- #147in Wallets, Card Cases & Money Organizers
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 8,059per listing
- Listings tracked
- 69
04 · Newcomers
16 of last year's 18 launches cleared the first-year sales bar.
18 products launched here in the last 12 months. 16 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 18
- Successful launches
- 16Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Mens Wallet Trifold products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
furid Genuine Leather Wallet for Men: Slim RFID Smart Minimalist Wallet
- Price
- $37.44
- Rating
- 4.4/5
- Reviews
- 789
- Age
- 8mo ago
Airtag Wallet for Men Mens Smart Wallet for Air Tag RFID Blocking Minimalist Bifold Pop Up Aluminum Credit Card Case Holder 12+ Cards with ID Window Gift for Men No Airtag Included Carbon Fiber
- Price
- $29.18
- Rating
- 4.6/5
- Reviews
- 2,276
- Age
- 1y ago
ZALVEX Wallet for Men Mens Minimalist Wallet 9-13 Cards Slim Compact Wallet with Money Clip & ID Window RFID Blocking Smart Pop Up Card Wallet Metal Aluminum Credit Card Holder Bifold Wallet
- Price
- $27.98
- Rating
- 4.5/5
- Reviews
- 5,795
- Age
- 1y ago
Wallet for Men RFID Wallet with 2 ID Windows & Money Clip Slim Pop Up Card Holder for 10-12 Cards Bifold Minimalist Smart Wallet for Front Pocket Compact Metal Credit Card Holder Gifts for Men
- Price
- $27.76
- Rating
- 4.5/5
- Reviews
- 2,184
- Age
- 1y ago
furid Card Wallet For Men Slim: Smart Rfid Minimalist Front Pocket Pop Up Wallet with ID Window - Gifts for Husband Father at Birthday Anniversary
- Price
- $19.80
- Rating
- 4.3/5
- Reviews
- 1,742
- Age
- 2y ago
Trending
estimated 90-day click momentum
Wallet for Men RFID Blocking Wallet for 10-12 Cards Slim Bifold Minimalist Smart Pop Up Wallet with Money Clip Inside & ID Window Compact Front Pocket Metal Credit Card Holder Birthday Gifts for Men
- Price
- $27.54
- Rating
- 4.6/5
- Reviews
- 173
- Age
- 2mo ago
GSOIAX Slim Wallet for Men Rfid Blocking Leather Bifold Front Pocket Carbon Fiber Mens Money Clips Credit Card Holder With Gift Box
- Price
- $10.92
- Rating
- 4.5/5
- Reviews
- 15,057
- Age
- 4y ago
Airtag Wallet for Men Mens Smart Wallet for Air Tag RFID Blocking Minimalist Bifold Pop Up Aluminum Credit Card Case Holder 12+ Cards with ID Window Gift for Men No Airtag Included Carbon Blue
- Price
- $35.28
- Rating
- 4.6/5
- Reviews
- 2,276
- Age
- 1y ago
Wallet for Men RFID Wallet with 2 ID Windows & Money Clip Slim Pop Up Card Holder for 10-12 Cards Bifold Minimalist Smart Wallet for Front Pocket Compact Metal Credit Card Holder Gifts for Men
- Price
- $33.98
- Rating
- 4.5/5
- Reviews
- 2,184
- Age
- 1y ago
Stealth Mode Trifold Leather Wallet for Men with RFID Blocking (Brown)
- Price
- $37.57
- Rating
- 4.7/5
- Reviews
- 5,437
- Age
- 2y ago
Newest
by launch dateWallet for Men RFID Blocking Wallet for 10-12 Cards Slim Bifold Minimalist Smart Pop Up Wallet with Money Clip Inside & ID Window Compact Front Pocket Metal Credit Card Holder Birthday Gifts for Men
- Price
- $27.54
- Rating
- 4.6/5
- Reviews
- 173
- Age
- 2mo ago
Levis Mens Trifold Wallet-Sleek and Slim Includes Id Window and Credit Card Holder Brown Stitch One Size
- Price
- $18.77
- Rating
- 4.7/5
- Reviews
- 10,875
- Age
- 5mo ago
furid Genuine Leather Wallet for Men: Slim RFID Smart Minimalist Wallet
- Price
- $37.44
- Rating
- 4.4/5
- Reviews
- 789
- Age
- 8mo ago
Wallet for Men Slim RFID Blocking Leather Credit Card Holder Wallet for 14 Cards Bifold Minimalist Thin Wallet with 2 ID Windows & Cash Slot Front Pockt Carteras Para Hombres Birthday Gifts for Men
- Price
- $10.80
- Rating
- 4.5/5
- Reviews
- 2,324
- Age
- 10mo ago
Wallet for Men RFID Wallet with 2 ID Windows & Money Clip Slim Pop Up Card Holder for 10-12 Cards Bifold Minimalist Smart Wallet for Front Pocket Compact Metal Credit Card Holder Gifts for Men
- Price
- $33.98
- Rating
- 4.5/5
- Reviews
- 2,184
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 31% of clicks, no more. An open shelf where new products get seen.
Brands
34 falling
Sellers
68
Est. top-5 brand share
47%
Top 20: 87%
Est. top-5 click share
31%
Top 20: 64%
Open market
48%
- furid14%
- KIKVES14%
- ZALVEX7%
- kafellon7%
- Stealth Mode5%
- Fossil5%
Demand
Mens Wallet Trifold search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 3.6×
Search terms
Top Mens Wallet Trifold search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mens wallet trifold69K/yr
- lumina wallet for men18K/yr
- revae wallet28K/yr
- wallet for men trifold33K/yr
- mens leather bifold wallet29K/yr
- full grain leather wallets men10K/yr
- leather bifold wallet27K/yr
- dockers wallets for men16K/yr
- levi wallets for men14K/yr
- mens leather wallets bifold12K/yr
Reviews and returns
What reviews say buyers love and hate about Mens Wallet Trifold
We read the reviews and the return reasons for every product selling here.
“Not a good fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
First Communion Gifts for Boys
$398K/yr+223.5%
Fifa World Cup 2026 Tshirt
$177K/yr>1,000%
American Flag Hat
$764K/yr+428.8%
White Socks Men
$3.0M/yr+13.3%
American Flag Overalls
$662K/yr>1,000%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mens Wallet Trifold questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data