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Mens Valentines Day Socks

Fail

Demand is soft, at -88.5% this quarter, so Mens Valentines Day Socks is a Fail.

Flapen Score
32
32 / 100
Ranks 15,464 of 16,930 Clothing, Shoes & Jewelry niches · −13 vs the category median of 45
Market size
$10K/yr107K searches / yr
90-day growth
-88.5%search demand this quarter
Competition
60%top-5 click share · 16 brands · 17 sellers

Flapen Score

Mens Valentines Day Socks against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Mens Valentines Day Socks is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mens Valentines Day Socks market on Amazon at a glance

Shoppers on Amazon United States searched for Mens Valentines Day Socks 107K times last year and spent an estimated $10K. The top 5 brands take 60% of clicks. Demand peaks in Jan–Feb. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -88.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months
107K
Growth, 90 days vs prior 90
-88.5%
Conversion, latest week
0.9%
Market size, estimated
$10Ka year
Peak month
February66.4× the quietest month
Top search term
heart socks men9K searches a year

02 · Price

A sale here is worth $10.32.

Listings sell for $10.32 on average, from $4.99 to $16.97. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $10.32 that is $1K to $3K a year per listing.

Average price
$10.32under the $15 to $100 sweet spot
Price range
$4.99–$16.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #59,315 within Socks & Hosiery. It carries 416 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
94%
Out of stock, average day
11.1%
Average rank
#59,315in Socks & Hosiery
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
416per listing
Listings tracked
16

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Mens Valentines Day Socks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

17

Top-5 brand share

60%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

34%

  • Brand 122%
  • Brand 212%
  • Brand 39%
  • Brand 49%
  • Brand 57%
  • Brand 66%

Demand

Mens Valentines Day Socks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Black Friday '24Holiday '24Spike '25Spike '26DecJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 66.4×

Search terms

Top Mens Valentines Day Socks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • heart socks men9K/yr
  • mens heart socks8K/yr
  • mens valentine socks19K/yr
  • valentine socks for men16K/yr
  • valentines socks for men12K/yr
  • mens valentines socks11K/yr
  • mens valentines day socks6K/yr
  • valentines socks men5K/yr
  • valentine socks men5K/yr
  • valentines day socks men7K/yr

Reviews and returns

What reviews say buyers love and hate about Mens Valentines Day Socks

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Comfort-Overall”
33%of negative reviews mention “Feet Fit”
1.7%of orders come back
“Extremely small for an adult foot”
A buyer, on “Feet Fit”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Mens Valentines Day Socks questions

Answered from the same tracked data.