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Mens Ugg Slippers

Fail

Demand is soft, at -65.6% this quarter, so Mens Ugg Slippers is a Fail.

Flapen Score
41
41 / 100
Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 45
Market size
$1.5M/yr3.5M searches / yr
90-day growth
-65.6%search demand this quarter
Competition
29%top-5 click share · 12 brands · 85 sellers

Flapen Score

Mens Ugg Slippers against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Mens Ugg Slippers is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mens Ugg Slippers market on Amazon at a glance

Shoppers on Amazon United States searched for Mens Ugg Slippers 3.5M times last year and spent an estimated $1.5M. The top 5 brands take 91% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 3.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -65.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months
3.5M
Growth, 90 days vs prior 90
-65.6%
Conversion, latest week
0.5%
Market size, estimated
$1.5Ma year
Peak month
December18.9× the quietest month
Top search term
ugg slippers men608K searches a year

02 · Price

A sale here is worth $79.71.

Listings sell for $79.71 on average, from $13.29 to $165.67. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $79.71 that is $20K to $40K a year per listing.

Average price
$79.71inside the $15 to $100 sweet spot
Price range
$13.29–$165.67
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$20K–$40K
Returns
10.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

77% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 11.4% of listings are out of stock. The average listing ranks #270 within Shoes. It carries 5,862 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
98%
Out of stock, average day
11.4%
Average rank
#270in Shoes
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
5,862per listing
Listings tracked
66

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Mens Ugg Slippers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

12 rising

Sellers

85

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

29%

Top 20: 66%

Open market

7%

  • Brand 158%
  • Brand 212%
  • Brand 310%
  • Brand 48%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (6 brands, 7%)

Demand

Mens Ugg Slippers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

250K150KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 18.9×

Search terms

Top Mens Ugg Slippers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ugg slippers men608K/yr
  • uggs men705K/yr
  • mens ugg slippers391K/yr
  • mens uggs336K/yr
  • ugg mens slippers163K/yr
  • uggs slippers for men89K/yr
  • ugg men167K/yr
  • uggs for men119K/yr
  • ugg boots men149K/yr
  • mens uggs slippers75K/yr

Reviews and returns

What reviews say buyers love and hate about Mens Ugg Slippers

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Comfort-Overall”
32%of negative reviews mention “Size-Overall”
10.4%of orders come back
“Sizes run small”
A buyer, on “Size-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Mens Ugg Slippers questions

Answered from the same tracked data.