Mens Sorel Boots

Shoppers searched for this 533K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -81.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months

533K

Growth, 90 days vs prior 90

-81.8%

Conversion, latest week

0.1%

Market size, estimated

$40Ka year

Top search term

sorel mens shoes30K searches a year

Listings sell for $106.58 on average, from $16.41 to $280.50. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $106.58 that is $0 to $11K a year per listing.

Average price

$106.58above the $15 to $100 sweet spot

Price range

$16.41–$280.50

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$11K

Returns

4.4%of orders · Amazon United States median 2.1%

46% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 11.2% of listings are out of stock. The average listing ranks #1,159 within Shoes. It carries 2,080 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

46%

Prime listings

97%

Out of stock, average day

11.2%

Average rank

#1,159in Shoes

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

2,080per listing

Listings tracked

203

27 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

27

Successful launches

2Amazon's first-year sales bar

Average brand age

55 months