Mens Small Backpack for Travel
FailThe top 5 brands take 99% of clicks, so Mens Small Backpack for Travel is a Fail.
- Flapen Score
- 42 / 100Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 4542
- Market size
- $104K/yr266K searches / yr
- 90-day growth
- +52.7%search demand this quarter
- Competition
- 48%top-5 click share · 7 brands · 24 sellers
Flapen Score
Mens Small Backpack for Travel against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Mens Small Backpack for Travel is stronger. Inside it, weaker.
Market
The Mens Small Backpack for Travel market on Amazon at a glance
Shoppers on Amazon United States searched for Mens Small Backpack for Travel 266K times last year and spent an estimated $104K. The top 5 brands take 99% of clicks. Demand peaks in Jul–Oct. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 266K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +52.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $104K a year.
- Searches, last 12 months
- 266K
- Growth, 90 days vs prior 90
- +52.7%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $104Ka year
- Peak month
- October3.6× the quietest month
- Top search term
- waterfly crossbody sling backpack75K searches a year
02 · Price
A sale here is worth $27.08.
Listings sell for $27.08 on average, from $8.95 to $58.21. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $27.08 that is $3K to $7K a year per listing.
- Average price
- $27.08inside the $15 to $100 sweet spot
- Price range
- $8.95–$58.21
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 6.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #143 within Handbags & Shoulder Bags. It carries 8,677 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 2.3%
- Average rank
- #143in Handbags & Shoulder Bags
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 8,677per listing
- Listings tracked
- 34
04 · Newcomers
7 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Mens Small Backpack for Travel products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 rising
Sellers
24
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
48%
Top 20: 88%
Open market
1%
- Brand 194%
- Brand 22%
- Brand 31%
- Brand 41%
- Brand 51%
- Brand 61%
- Open — no brand owns it (1 brand, 1%)
Demand
Mens Small Backpack for Travel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Oct · busiest ÷ quietest = 3.6×
Search terms
Top Mens Small Backpack for Travel search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- waterfly crossbody sling backpack75K/yr
- waterfly35K/yr
- waterfly backpack22K/yr
- waterfly sling bag24K/yr
- mens day bag14K/yr
- day bag for men14K/yr
- travel day bag11K/yr
- day bags for women14K/yr
- day bag for travel10K/yr
- g4free sling bag12K/yr
Reviews and returns
What reviews say buyers love and hate about Mens Small Backpack for Travel
We read the reviews and the return reasons for every product selling here.
“It's small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mens Small Backpack for Travel questions
Answered from the same tracked data.









