Mens Silk Robe
FailBuyers convert on only 0.9% of searches, so Mens Silk Robe is a Fail.
- Flapen Score
- 43 / 100Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 4543
- Market size
- $145K/yr295K searches / yr
- 90-day growth
- +0.7%search demand this quarter
- Competition
- 42%top-5 click share · 15 brands · 17 sellers
Flapen Score
Mens Silk Robe against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Mens Silk Robe is stronger. Inside it, weaker.
Market
The Mens Silk Robe market on Amazon at a glance
Shoppers on Amazon United States searched for Mens Silk Robe 295K times last year and spent an estimated $145K. The top 5 brands take 79% of clicks. Demand peaks in Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 295K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $145K a year.
- Searches, last 12 months
- 295K
- Growth, 90 days vs prior 90
- +0.7%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $145Ka year
- Peak month
- December2.5× the quietest month
- Top search term
- mens silk robe75K searches a year
02 · Price
A sale here is worth $57.30.
Listings sell for $57.30 on average, from $16.74 to $358.23. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $57.30 that is $0 to $6K a year per listing.
- Average price
- $57.30inside the $15 to $100 sweet spot
- Price range
- $16.74–$358.23
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$6K
- Returns
- 7.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #161 within Sleep & Lounge. It carries 678 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 93%
- Out of stock, average day
- 0.0%
- Average rank
- #161in Sleep & Lounge
- Average rating
- 4.32 starsAmazon United States average 4.42 stars
- Average reviews
- 678per listing
- Listings tracked
- 40
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Mens Silk Robe products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
17
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
42%
Top 20: 80%
Open market
18%
- Brand 133%
- Brand 216%
- Brand 314%
- Brand 49%
- Brand 56%
- Brand 63%
- Open — no brand owns it (9 brands, 18%)
Demand
Mens Silk Robe search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.5×
Search terms
Top Mens Silk Robe search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mens silk robe75K/yr
- silk robe men51K/yr
- mens satin robe32K/yr
- silk robe for men19K/yr
- satin robe men16K/yr
- silk robes for men15K/yr
- men silk robe11K/yr
- mens silk robes9K/yr
- mens robe silk9K/yr
- mens sexy robe9K/yr
Reviews and returns
What reviews say buyers love and hate about Mens Silk Robe
We read the reviews and the return reasons for every product selling here.
“Not worth the money”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mens Silk Robe questions
Answered from the same tracked data.









