Mens Shapewear

Shoppers searched for this 193K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $79K a year.

Searches, last 12 months

193K

Growth, 90 days vs prior 90

+17.3%

Conversion, latest week

1.7%

Market size, estimated

$79Ka year

Peak month

September2.9× the quietest month

Top search term

girdle for men30K searches a year

Listings sell for $24.78 on average, from $9.16 to $66.58. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $24.78 that is $0 to $2K a year per listing.

Average price

$24.78inside the $15 to $100 sweet spot

Price range

$9.16–$66.58

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

5.4%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #72 within Underwear. It carries 3,308 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

98%

Out of stock, average day

0.0%

Average rank

#72in Underwear

Average rating

4.26 starsAmazon United States average 4.42 stars

Average reviews

3,308per listing

Listings tracked

66

15 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

15

Successful launches

4Amazon's first-year sales bar

Average brand age

56 months