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Mens Sequin Shirt

Fail

An estimated 18.2% of orders come back, so Mens Sequin Shirt is a Fail.

Flapen Score
48
48 / 100
Top 37% of 16,930 Clothing, Shoes & Jewelry niches · +3 vs the category median of 45
Market size
$37K/yr214K searches / yr
90-day growth
-7.7%search demand this quarter
Competition
17%top-5 click share · 34 brands · 36 sellers

Flapen Score

Mens Sequin Shirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Mens Sequin Shirt is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mens Sequin Shirt market on Amazon at a glance

Shoppers on Amazon United States searched for Mens Sequin Shirt 214K times last year and spent an estimated $37K. The top 5 brands take 55% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 214K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months
214K
Growth, 90 days vs prior 90
-7.7%
Conversion, latest week
0.6%
Market size, estimated
$37Ka year
Top search term
mens sequin shirt47K searches a year

02 · Price

A sale here is worth $28.03.

Listings sell for $28.03 on average, from $16.39 to $43.82. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $28.03 that is $0 to $3K a year per listing.

Average price
$28.03inside the $15 to $100 sweet spot
Price range
$16.39–$43.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
18.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #13,344 within Button-Down Shirts. It carries 405 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
99%
Out of stock, average day
3.9%
Average rank
#13,344in Button-Down Shirts
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
405per listing
Listings tracked
129

04 · Newcomers

1 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
18
Successful launches
1Amazon's first-year sales bar
Average brand age
31 months

Products

Top Mens Sequin Shirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 17% of clicks. An open shelf where new products get seen.

Brands

34 rising

Sellers

36

Top-5 brand share

55%

Top 20: 94%

Top-5 click share

17%

Top 20: 46%

Open market

41%

  • Brand 119%
  • Brand 211%
  • Brand 310%
  • Brand 49%
  • Brand 56%
  • Brand 64%

Demand

Mens Sequin Shirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KJanFebMarAprMayJunJul

Peak months: Jan · busiest ÷ quietest = 2.1× · 7 of 12 months tracked

Search terms

Top Mens Sequin Shirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mens sequin shirt47K/yr
  • mens sparkly shirt24K/yr
  • sequin shirt men20K/yr
  • men sequin shirt16K/yr
  • mens glitter shirt17K/yr
  • mens sparkle shirt14K/yr
  • disco shirts10K/yr
  • glitter shirt men11K/yr
  • sparkly shirt men9K/yr
  • sequin mens shirt8K/yr

Reviews and returns

What reviews say buyers love and hate about Mens Sequin Shirt

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Size-Overall”
33%of negative reviews mention “Size-Overall”
18.2%of orders come back
“Runs a little big”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Mens Sequin Shirt questions

Answered from the same tracked data.