Mens Robe

Shoppers searched for this 5.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -23.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.5M a year.

Searches, last 12 months

5.1M

Growth, 90 days vs prior 90

-23.5%

Conversion, latest week

1.6%

Market size, estimated

$2.5Ma year

Peak month

December8.6× the quietest month

Top search term

mens robe1.6M searches a year

Listings sell for $31.98 on average, from $13.71 to $140.80. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,500 to 2,000 of them. At $31.98 that is $48K to $64K a year per listing.

Average price

$31.98inside the $15 to $100 sweet spot

Price range

$13.71–$140.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

1,500–2,000

Revenue per listing a year

$48K–$64K

Returns

4.4%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #48 within Sleep & Lounge. It carries 11,783 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

98%

Out of stock, average day

0.3%

Average rank

#48in Sleep & Lounge

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

11,783per listing

Listings tracked

48

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

3Amazon's first-year sales bar

Average brand age

51 months