Mens Red Pajamas

Shoppers searched for this 249K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -68.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.

Searches, last 12 months

249K

Growth, 90 days vs prior 90

-68.7%

Conversion, latest week

0.8%

Market size, estimated

$43Ka year

Peak month

December32.0× the quietest month

Top search term

red pajamas men43K searches a year

Listings sell for $22.88 on average, from $15.62 to $30.67. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $22.88 that is $0 to $2K a year per listing.

Average price

$22.88inside the $15 to $100 sweet spot

Price range

$15.62–$30.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

9.8%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.2% of listings are out of stock. The average listing ranks #243 within Sleep & Lounge. It carries 897 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

12.2%

Average rank

#243in Sleep & Lounge

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

897per listing

Listings tracked

34

18 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

18

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months