Mens Platform Shoes

Shoppers searched for this 606K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.

Searches, last 12 months

606K

Growth, 90 days vs prior 90

-7.5%

Conversion, latest week

0.2%

Market size, estimated

$86Ka year

Peak month

October1.9× the quietest month

Top search term

mens platform shoes90K searches a year

Listings sell for $61.96 on average, from $13.43 to $284.60. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $61.96 that is $0 to $6K a year per listing.

Average price

$61.96inside the $15 to $100 sweet spot

Price range

$13.43–$284.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

9.5%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #999 within Shoes. It carries 1,382 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

94%

Out of stock, average day

2.5%

Average rank

#999in Shoes

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

1,382per listing

Listings tracked

217

51 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

51

Successful launches

3Amazon's first-year sales bar

Average brand age

43 months