Mens Newsboy Caps
Skip itA small market ($49K/yr) — this niche doesn't clear our bar today.
Competition
Great24%top-5 click share — an open shelf
Brand share
Great49%top-5 brand share — no brand owns this niche
Price range
Great$5.11–$55.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$15.95avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.0%return rate — above 5% kills the launch gate
Growth
Okay+8.7%90-day search growth — must beat 0% to launch
Review moat
Bad7,357.88avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$49K$49K/yr · 289K searches
Is mens newsboy caps profitable on Amazon?
According to Flapen's Amazon United States niche tracking, mens newsboy caps is a $49K/yr Amazon United States market (289K searches/yr). The top 5 brands hold 49% of demand. Demand peaks in Dec. Verdict: Skip it — 48/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
mens newsboy caps market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $48K–$64K
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #2,829
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 89%
- Out of stock
- 0.3%
- Avg brand age
- 48 months
- Avg seller age
- 151 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.Brands
37 rising
Sellers
107
Top-5 brand share
49%
Top 20: 88%
Top-5 click share
24%
Top 20: 61%
Open market
46%
- VOBOOM20%
- DIYDECAL8%
- Xinveen7%
- KUTTOR7%
- Flexfit7%
- Initlove5%
mens newsboy caps demand & seasonality
Weekly Amazon search volume, last 104 weeks — +8.7% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 2.2×
Top mens newsboy caps search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- mens newsboy caps55K/yr
- flat hats for men43K/yr
- flat caps hats for men34K/yr
- fitted baseball caps18K/yr
- mens flat cap40K/yr
- mens newsboy hat20K/yr
- mens flat hats16K/yr
- fitted ball cap for men11K/yr
- stretch fit hat9K/yr
- stretch fit cap8K/yr
Top mens newsboy caps products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
VOBOOM Mens Cotton Flat Ivy Gatsby Newsboy Driving Hat Cap (Style2-Black)
VOBOOM$13.444.6★14,855 rev
KUTTOR 4 Pieces Newsboy Mens Hat - Flat Cap Soft Stretch fit Men Cap - Cabbie Hunting Cap for Men - Outdoor
KUTTOR$23.724.5★1,566 rev
VOBOOM Mens Cotton Flat Ivy Gatsby Newsboy Driving Hat Cap (Style2-Dark Grey)
VOBOOM$13.354.6★14,855 rev
DIYDECAL Mens Breathable Mesh Summer Hat Adjustable Newsboy Beret Ivy Cap Cabbie Flat Cap White
DIYDECAL$9.964.6★1,058 rev
DIYDECAL Mens Breathable Mesh Summer Hat Adjustable Newsboy Beret Ivy Cap Cabbie Flat Cap Light Grey
DIYDECAL$9.914.6★1,058 rev
Newest
by launch date
Initlove Mens Newsboy Cap Washed Beret Ivy Hat Flat Hats for Cabbie Driving Coffee
Initlove$10.04151 rev
Initlove Mens Newsboy Cap Washed Beret Ivy Hat Flat Hats for Cabbie Driving Khaki
Initlove$10.12151 rev
meioro Mens Cotton Flat Cap Herringbone Tweed Newsboy Hat Adjustable Wool Blend Hats Gatsby Cabbie Ivy CapsKhaki
meioro$18.1881 rev
Xinveen Newsboy Hats for Men Flat Cap Cotton Adjustable Breathable Irish Cabbie Ivy Driving Hunting Hat Olive Green
Xinveen$10.90657 rev
Xinveen Mens Mesh Cap Breathable Summer Newsboy Hat Adjustable Beret Ivy Cap Irish Cabbie Driving Hunting Hats Black
Xinveen$10.03935 rev
Trending
90-day click momentumInitlove Mens Newsboy Cap Washed Beret Ivy Hat Flat Hats for Cabbie Driving Coffee
Initlove$10.044.6★
adidas Mens Superlite Hat Lightweight Moisture-Wicking Cap for Workout and Training White/Black/3 OSFA
adidas$17.804.7★
DIYDECAL Mens Breathable Mesh Summer Hat Adjustable Newsboy Beret Ivy Cap Cabbie Flat Cap Light Grey
DIYDECAL$9.914.6★
Initlove Mens Newsboy Cap Washed Beret Ivy Hat Flat Hats for Cabbie Driving Khaki
Initlove$10.124.6★
Xinveen Mens Mesh Cap Breathable Summer Newsboy Hat Adjustable Beret Ivy Cap Irish Cabbie Driving Hunting Hats Black
Xinveen$10.034.5★
What reviews say buyers love and hate about mens newsboy caps
What buyers praise and complain about, mined from review topics.What buyers love
“fit accurate”
“Excellent product”
“Good value for money”
“Comfortable to wear”
“As advertised”
“color doesn't fade”
“They are nice cotton material”
“The shape is perfect”
“Lightweight and easy to adjust”
“Adjustable fit”
What buyers complain about
“Run big”
“Lower quality”
“the color faded”
“I suspect the wrinkles will never come out”
“Didnt like the material”
“not where the picture shows”
“Bad shape”
“Will Fall Apart In A Few Months”
“Not super comfy”
“Its a waste of money”
Top return reasons
Common mens newsboy caps questions
- Is mens newsboy caps profitable to sell on Amazon United States?
- The niche generates $49K/yr across 73 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is +8.7%. Flapen's verdict: Skip it (48/100).
- How competitive is the mens newsboy caps niche?
- 37 brands and 107 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 49% of demand.
- What do buyers complain about in mens newsboy caps?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 4.0%.
- When does demand for mens newsboy caps peak?
- Demand peaks in Dec; the busiest month runs 2.2× the quietest.
- What does it cost to enter the mens newsboy caps niche?
- Listings span $5.11–$55.66; the average listing price is $15.95 (sweet spot $15–$100). The average incumbent carries 7,358 reviews — the moat a new listing must climb.