Skip to content
28

Mens Mock Turtleneck Long Sleeve Shirts

Skip it

Soft demand (-68.7% this quarter) — this niche doesn't clear our bar today.

Market size 33Growth 0Conversion 12Competition 37Returns 5Price range 80Avg price 84Brand share 13Review moat 24Quality gap 53

Avg price

Great$18.58

avg listing price — sweet spot $15–$100

Price range

Great$11.80–$29.29

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$159K

$159K/yr · 882K searches

Review moat

Bad5,200.67

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad95%

top-5 brand share — brand-locked demand

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Returns

Bad10.5%

return rate — above 5% kills the launch gate

Growth

Bad-68.7%

90-day search growth — must beat 0% to launch

Is mens mock turtleneck long sleeve shirts profitable on Amazon?

According to Flapen's Amazon United States niche tracking, mens mock turtleneck long sleeve shirts is a $159K/yr Amazon United States market (882K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Feb–Nov–Dec. Verdict: Skip it — 28/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

mens mock turtleneck long sleeve shirts market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
15K–20K
avg 250–500/product
Revenue / yr
$279K–$372K
units × avg price
Conversion rate
1.0%
Avg BSR
#218
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
4.3%
Avg brand age
44 months
Avg seller age
150 days

Competition: brands, sellers & click share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 falling

Sellers

12

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

3%

  • Utopia Wear30%
  • Amazon Essentials25%
  • COOFANDY22%
  • Poriff10%
  • NY Threads7%
  • Sailwind2%
  • Open — no brand owns it (2 brands, 3%)

mens mock turtleneck long sleeve shirts demand & seasonality

Weekly Amazon search volume, last 104 weeks — -68.7% search growth over the last 90 days.
23K18KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Nov, Dec · busiest ÷ quietest = 8.0×

Top mens mock turtleneck long sleeve shirts search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • black turtleneck men215K/yr
  • mock turtleneck for men205K/yr
  • mens black turtleneck61K/yr
  • mens mock turtleneck71K/yr
  • mens mock turtleneck long sleeve shirts72K/yr
  • mock neck shirts for men25K/yr
  • black turtle neck for man17K/yr
  • mock neck men12K/yr
  • mens mock turtleneck shirts19K/yr
  • mens black turtleneck long sleeve23K/yr
All search terms

Top mens mock turtleneck long sleeve shirts products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$16K20%$32K30%$48K40%$64K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about mens mock turtleneck long sleeve shirts

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall31%

“Excellent fit”

Quality-Overall14%

“Good Quality”

Material Quality9%

“Material feels comfortable however I would order a size or perhaps two sizes larger”

Comfort-Overall9%

“Very comfortable”

Value For Money5%

“Worth it”

Warmth4%

“It kept me warm”

Soft Feel3%

“Nice and soft”

Color3%

“Color is perfect”

Stretchability/Expandability/Elasticity2%

“Fabric is stretchy”

Thickness2%

“Good fit, thicker cloth”

What buyers complain about

Size-Overall24%

“Too short”

Neck Fit14%

“Neck is WAY to long”

Material Quality8%

“Shirt material”

Quality-Overall4%

“The quality feels a bit lacks Its flimsy”

Sleeve Fit3%

“Nice sweater, fits perfectly except for the sleeves, they are a bit too long”

Collar Quality2%

“Collar is weak”

Stain Resistance2%

“Recieved the product with bleach stains and ruined”

Thin2%

“Very thin”

Value For Money2%

“not so pricey”

Color1%

“I did get the appropriate color its really hard to measure up black”

Top return reasons

Size-Overall52%
Material Quality9%
Neck Fit7%
Chest Fit5%
Sleeve Fit4%
Thin3%
Advertised Vs Actual Product3%
Length2%
Shoulder Fit2%
Quality-Overall2%

Common mens mock turtleneck long sleeve shirts questions

Is mens mock turtleneck long sleeve shirts profitable to sell on Amazon United States?
The niche generates $159K/yr across 18 tracked products. 90-day search growth is -68.7%. Flapen's verdict: Skip it (28/100).
How competitive is the mens mock turtleneck long sleeve shirts niche?
8 brands and 12 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in mens mock turtleneck long sleeve shirts?
Top complaints mined from reviews: Size-Overall, Neck Fit, Material Quality. The return rate is 10.5% — above our launch gate.
When does demand for mens mock turtleneck long sleeve shirts peak?
Demand peaks in Feb–Nov–Dec; the busiest month runs 8.0× the quietest.
What does it cost to enter the mens mock turtleneck long sleeve shirts niche?
Listings span $11.80–$29.29; the average listing price is $18.58 (sweet spot $15–$100). The average incumbent carries 5,201 reviews — the moat a new listing must climb.