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Mens Long Sleeve Polo Shirts

Fail

Buyers convert on only 0.5% of searches, so Mens Long Sleeve Polo Shirts is a Fail.

Flapen Score
49
49 / 100
Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 45
Market size
$73K/yr566K searches / yr
90-day growth
-5.7%search demand this quarter
Competition
18%top-5 click share · 44 brands · 91 sellers

Flapen Score

Mens Long Sleeve Polo Shirts against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Mens Long Sleeve Polo Shirts is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mens Long Sleeve Polo Shirts market on Amazon at a glance

Shoppers on Amazon United States searched for Mens Long Sleeve Polo Shirts 566K times last year and spent an estimated $73K. The top 5 brands take 45% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 566K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months
566K
Growth, 90 days vs prior 90
-5.7%
Conversion, latest week
0.5%
Market size, estimated
$73Ka year
Peak month
November4.4× the quietest month
Top search term
long sleeve golf shirt men111K searches a year

02 · Price

A sale here is worth $23.39.

Listings sell for $23.39 on average, from $13.05 to $74.47. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $23.39 that is $0 to $2K a year per listing.

Average price
$23.39inside the $15 to $100 sweet spot
Price range
$13.05–$74.47
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
6.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #334 within Active Shirts & Tees. It carries 1,370 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
4.7%
Average rank
#334in Active Shirts & Tees
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
1,370per listing
Listings tracked
135

04 · Newcomers

5 of last year's 49 launches cleared the first-year sales bar.

49 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
49
Successful launches
5Amazon's first-year sales bar
Average brand age
41 months

Products

Top Mens Long Sleeve Polo Shirts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 18% of clicks. An open shelf where new products get seen.

Brands

44 rising

Sellers

91

Top-5 brand share

45%

Top 20: 86%

Top-5 click share

18%

Top 20: 44%

Open market

50%

  • Brand 115%
  • Brand 29%
  • Brand 38%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Mens Long Sleeve Polo Shirts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.4×

Search terms

Top Mens Long Sleeve Polo Shirts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • long sleeve golf shirt men111K/yr
  • golf long sleeve shirts for men36K/yr
  • polo manga larga hombre28K/yr
  • mens long sleeve polo shirts with collar47K/yr
  • long sleeve golf shirts26K/yr
  • long sleeve golf shirts for men29K/yr
  • long sleeve golf shirt23K/yr
  • mens long sleeve golf shirt29K/yr
  • long sleeve polo shirt25K/yr
  • long sleeve golf polo19K/yr

Reviews and returns

What reviews say buyers love and hate about Mens Long Sleeve Polo Shirts

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Size-Overall”
21%of negative reviews mention “Size-Overall”
6.7%of orders come back
“very baggy”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Mens Long Sleeve Polo Shirts questions

Answered from the same tracked data.