Mens Leggings for Cold Weather
Skip itSoft demand (-86.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$33.59avg listing price — sweet spot $15–$100
Price range
Great$7.01–$78.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great39%top-5 click share — an open shelf
Market size
Okay$204K$204K/yr · 881K searches
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Review moat
Okay3,759.24avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.4%return rate — above 5% kills the launch gate
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-86.6%90-day search growth — must beat 0% to launch
Is mens leggings for cold weather profitable on Amazon?
According to Flapen's Amazon United States niche tracking, mens leggings for cold weather is a $204K/yr Amazon United States market (881K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 37/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
mens leggings for cold weather market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 10K–13K
- avg 250–500/product
- Revenue / yr
- $336K–$420K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #151
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 48%
- Out of stock
- 3.0%
- Avg brand age
- 47 months
- Avg seller age
- 135 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.Brands
19 rising
Sellers
101
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
39%
Top 20: 67%
Open market
14%
- Under Armour58%
- WEERTI10%
- Runhit10%
- CL convallaria4%
- JZCreater3%
- TELALEO2%
- Open — no brand owns it (13 brands, 14%)
mens leggings for cold weather demand & seasonality
Weekly Amazon search volume, last 104 weeks — -86.6% search growth over the last 90 days.Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 31.7×
Top mens leggings for cold weather search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- under armour cold gear for men182K/yr
- under armour cold gear53K/yr
- pantalones termicos frio hombre172K/yr
- cold gear for men69K/yr
- coldgear13K/yr
- cold weather pants for men38K/yr
- cold gear33K/yr
- under armour thermals for men41K/yr
- under armor cold gear for men32K/yr
- pantalones para el frio para hombre90K/yr
Top mens leggings for cold weather products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Under Armour Mens ColdGear Armour Fitted Mock Black (001)/White Large
Under Armour$43.294.7★1,370 rev
WEERTI Thermal Underwear for Men Long Johns with Fleece Lined Base Layer Men Cold Weather Top Bottom-Black L
WEERTI$27.824.6★13,949 rev
Runhit Mens Thermal Compression Shirt Fleece Lined Long Sleeve Thermal Shirts Athletic Base Layer Top Cold Weather Gear White XL
Runhit$17.344.6★448 rev
Under Armour Mens ColdGear Armour Leggings Black (001)/White X-Large
Under Armour$38.174.7★7,243 rev
Under Armour Mens ColdGear Armour Fitted Crew Black (001)/White Medium
Under Armour$40.514.7★345 rev
Newest
by launch date
HeliosCloak 4 Pack Mens Thermal Compression Pants Fleece Lined Sports Tights Leggings Winter Athletic Baselayer Bottoms 4Black M
HeliosCloak$28.87326 rev
1 or 3 Pack Mens Long Johns Thermal Pants Fleece Lined Lightweight Base Layer Bottoms Compression Leggings Winter Gear
JZCreater$20.66332 rev
Under Armour Mens Packaged Base 4.0 Crew (001) Black / / White Large
Under Armour$78.06147 rev
Under Armour Mens Packaged Base 2.0 Crew (001) Black / / White Large
Under Armour$40.5041 rev
Runhit Mens Thermal Compression Shirt Fleece Lined Long Sleeve Thermal Shirts Athletic Base Layer Top Cold Weather Gear White XL
Runhit$17.34448 rev
Trending
90-day click momentumRunhit Mens Thermal Compression Shirt Fleece Lined Long Sleeve Thermal Shirts Athletic Base Layer Top Cold Weather Gear White XL
Runhit$17.344.6★
Runhit Mens Thermal Compression Shirt Fleece Lined Long Sleeve Thermal Shirts Athletic Base Layer Top Cold Weather Gear Black M
Runhit$17.494.6★
Under Armour Mens ColdGear Armour Fitted Mock White (100)/Black Large
Under Armour$41.674.7★
Under Armour Mens ColdGear Armour Fitted Crew Charcoal Light Heather (020)/Black Large
Under Armour$40.424.7★
WEERTI Thermal Underwear for Men Long Johns with Fleece Lined Base Layer Men Cold Weather Top Bottom-Black L
WEERTI$27.824.6★
What reviews say buyers love and hate about mens leggings for cold weather
What buyers praise and complain about, mined from review topics.What buyers love
“Toasty warm”
“Not too tight”
“Excellent product”
“Comfortable to wear”
“Great Value for the money”
“The material is strong”
“The appearance is as shown in the image”
“Breathable and fairly comfortable”
“Vert soft inside”
“Works great for cold weather”
What buyers complain about
“Buy a size larger”
“These are the absolute thinnest material item I have ever seen”
“Poor Quality”
“Not as warm as expected”
“This type of material has a tendency to hold pissy smells”
“Smells horrible of perfume”
“A little overpriced due to the brand”
“Not the same material or color”
“Too thin”
“itchy fabric”
Top return reasons
Common mens leggings for cold weather questions
- Is mens leggings for cold weather profitable to sell on Amazon United States?
- The niche generates $204K/yr across 58 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -86.6%. Flapen's verdict: Skip it (37/100).
- How competitive is the mens leggings for cold weather niche?
- 19 brands and 101 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 84% of demand.
- What do buyers complain about in mens leggings for cold weather?
- Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 5.4% — above our launch gate.
- When does demand for mens leggings for cold weather peak?
- Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 31.7× the quietest.
- What does it cost to enter the mens leggings for cold weather niche?
- Listings span $7.01–$78.06; the average listing price is $33.59 (sweet spot $15–$100). The average incumbent carries 3,759 reviews — the moat a new listing must climb.