Mens Jeans
MaybeShoppers spend an estimated $4.4M a year here. But an estimated 10.6% of orders come back, so Mens Jeans is a Maybe.
- Flapen Score
- 56 / 100Top 12% of 16,930 Clothing, Shoes & Jewelry niches · +11 vs the category median of 4556
- Market size
- $4.4M/yr23.7M searches / yr
- 90-day growth
- -16.6%search demand this quarter
- Competition
- 12%top-5 click share · 48 brands · 88 sellers
Flapen Score
Mens Jeans against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Mens Jeans is stronger. Inside it, weaker.
Market
The Mens Jeans market on Amazon at a glance
Shoppers on Amazon United States searched for Mens Jeans 23.7M times last year and spent an estimated $4.4M. The top 5 brands take 55% of clicks. Demand peaks in Nov–Dec. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 23.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -16.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.4M a year.
- Searches, last 12 months
- 23.7M
- Growth, 90 days vs prior 90
- -16.6%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $4.4Ma year
- Peak month
- December2.3× the quietest month
- Top search term
- mens jeans4.9M searches a year
02 · Price
A sale here is worth $32.81.
Listings sell for $32.81 on average, from $13.28 to $134.83. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 1,500 to 2,000 of them. At $32.81 that is $49K to $66K a year per listing.
- Average price
- $32.81inside the $15 to $100 sweet spot
- Price range
- $13.28–$134.83
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $49K–$66K
- Returns
- 10.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #194 within Jeans. It carries 14,373 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 99%
- Out of stock, average day
- 0.7%
- Average rank
- #194in Jeans
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 14,373per listing
- Listings tracked
- 216
04 · Newcomers
26 of last year's 84 launches cleared the first-year sales bar.
84 products launched here in the last 12 months. 26 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 84
- Successful launches
- 26Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Mens Jeans products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Rustler mens Classic Relaxed Fit Jeans Dark Stonewash 36W x 32L US
- Price
- $14.69
- Rating
- 4.5/5
- Reviews
- 43,252
- Age
- 2y ago

Levi Strauss Signature Gold Mens Relaxed Fit Flex Jeans (Available in Big & Tall) Headlands 36W x 32L
- Price
- $27.15
- Rating
- 4.5/5
- Reviews
- 58,075
- Age
- 3w ago

Wrangler Authentics Mens Comfort Flex Waist Relaxed Fit Jean Smoke 36W X 32L
- Price
- $31.97
- Rating
- 4.6/5
- Reviews
- 62,848
- Age
- 3mo ago

Levis Mens 505 Regular Fit Jeans (Also Available in Big & Tall) Medium Stonewash 34W x 32L
- Price
- $37.04
- Rating
- 4.5/5
- Reviews
- 30,118
- Age
- 18y ago

Wrangler Authentics Mens Comfort Flex Waist Relaxed Fit Jean Smoke 38W X 34L
- Price
- $32.12
- Rating
- 4.6/5
- Reviews
- 62,848
- Age
- 3mo ago
Trending
estimated 90-day click momentum
Levis Mens 555 Relaxed Straight Jeans We Good in The West LTWT 32
- Price
- $96.10
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

Calvin Klein Mens Straight High Stretch Jeans
- Price
- $31.78
- Rating
- 4.6/5
- Reviews
- 680
- Age
- 3y ago

Wrangler Authentics Mens Comfort Flex Waist Relaxed Fit Jean Smoke 38W X 34L
- Price
- $32.12
- Rating
- 4.6/5
- Reviews
- 62,848
- Age
- 3mo ago

Amazon Essentials Mens Slim-Fit Jeans Tinted Medium Indigo 34W x 32L
- Price
- $16.08
- Rating
- 4.2/5
- Reviews
- 1,053
- Age
- 10mo ago

Baggy Hip Hop Jeans for Men Wide Leg Skater Denim Pants Casual Loose Fit Long Trousers A-Black
- Price
- $32.64
- Rating
- 4.4/5
- Reviews
- 267
- Age
- 9mo ago
Newest
by launch date
Levi Strauss Signature Gold Mens Relaxed Fit Flex Jeans (Available in Big & Tall) Headlands 36W x 32L
- Price
- $27.15
- Rating
- 4.5/5
- Reviews
- 58,075
- Age
- 3w ago

Wrangler Authentics Mens Comfort Flex Waist Relaxed Fit Jean Smoke 36W X 32L
- Price
- $31.97
- Rating
- 4.6/5
- Reviews
- 62,848
- Age
- 3mo ago

Wrangler Authentics Mens Comfort Flex Waist Relaxed Fit Jean Smoke 38W X 34L
- Price
- $32.12
- Rating
- 4.6/5
- Reviews
- 62,848
- Age
- 3mo ago

Regular Fit Comfort Flex Waist Jean Dark Stonewash 36W x 30L
- Price
- $30.95
- Rating
- 4.6/5
- Reviews
- 90,505
- Age
- 3mo ago

Wrangler Authentics Mens Regular Fit Comfort Flex Waist Jean Dark Stonewash 36W x 32L
- Price
- $31.27
- Rating
- 4.6/5
- Reviews
- 90,505
- Age
- 3mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 12% of clicks, no more. An open shelf where new products get seen.
Brands
48 rising
Sellers
88
Est. top-5 brand share
55%
Top 20: 90%
Est. top-5 click share
12%
Top 20: 29%
Open market
41%
- Amazon Essentials17%
- Wrangler Authentics11%
- Levi's9%
- Rustler9%
- Calvin Klein7%
- Levi Strauss Signature Gold6%
Demand
Mens Jeans search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Mens Jeans search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mens jeans4.9M/yr
- jeans for men3.8M/yr
- wrangler jeans for men2.6M/yr
- baggy jeans2.8M/yr
- levis mens jeans2.2M/yr
- men jeans763K/yr
- mens jeans relaxed fit846K/yr
- levis 505 mens jeans643K/yr
- black jeans men606K/yr
- lee jeans for men560K/yr
Reviews and returns
What reviews say buyers love and hate about Mens Jeans
We read the reviews and the return reasons for every product selling here.
“They are SHORT”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mens Jeans questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









