Mens Henley Long Sleeve
Skip itWeak search conversion (0.8%) — this niche doesn't clear our bar today.
Competition
Great28%top-5 click share — an open shelf
Avg price
Great$17.26avg listing price — sweet spot $15–$100
Brand share
Great59%top-5 brand share — no brand owns this niche
Price range
Great$7.66–$36.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,936.92avg incumbent reviews — the moat a new listing must climb
Market size
Okay$123K$123K/yr · 901K searches
Returns
Bad6.9%return rate — above 5% kills the launch gate
Growth
Bad-17.0%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Is mens henley long sleeve profitable on Amazon?
According to Flapen's Amazon United States niche tracking, mens henley long sleeve is a $123K/yr Amazon United States market (901K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
mens henley long sleeve market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 8K–10K
- avg 100–250/product
- Revenue / yr
- $138K–$173K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #670
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 96%
- Out of stock
- 2.3%
- Avg brand age
- 34 months
- Avg seller age
- 161 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.Brands
25 rising
Sellers
25
Top-5 brand share
59%
Top 20: 98%
Top-5 click share
28%
Top 20: 56%
Open market
33%
- MAGNIVIT17%
- Amazon Essentials11%
- Sailwind11%
- COOFANDY10%
- TACVASEN10%
- LucMatton8%
mens henley long sleeve demand & seasonality
Weekly Amazon search volume, last 104 weeks — -17.0% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.8×
Top mens henley long sleeve search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- mens henley long sleeve283K/yr
- long sleeve henley shirts for men86K/yr
- henley shirts for men long sleeve95K/yr
- short sleeve henley27K/yr
- cotton henley shirts for men26K/yr
- mens long sleeve henley shirts64K/yr
- white henley shirt men29K/yr
- long sleeve henley36K/yr
- black henley shirts for men27K/yr
- mens henley shirts long sleeve64K/yr
Top mens henley long sleeve products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MAGNIVIT Mens Henley Collar Shirts Long Sleeve Shirt Casual Shirts Fall Shirt Soft Shirts Cotton Shirt Henley Shirt Black L
MAGNIVIT$12.274.6★1,273 rev
MAGNIVIT Mens Henley Shirts Long Sleeve Shirts Casual Shirts Cotton Shirt Fall Shirt Henley T-Shirts Collar Shirt White L
MAGNIVIT$13.404.6★1,273 rev
Amazon Essentials Mens Long-Sleeve Henley Shirt Navy Large
Amazon Essentials$12.734.4★9,179 rev
Amazon Essentials Mens Long-Sleeve Soft Touch Cotton Blend Henley Sweater Navy Large
Amazon Essentials$19.814.5★1,408 rev
TACVASEN Mens Long Sleeve Henley Shirts 3-Button Moisture Wicking Tee Solid Color Soft Basic Casual Tshirt
TACVASEN$11.804.3★62 rev
Newest
by launch date
Long Sleeve Waffle Henley Light Heather Gray Large
Wrangler Authentics$22.9511,038 rev
TACVASEN Mens Long Sleeve Henley Shirts 3-Button Moisture Wicking Tee Solid Color Soft Basic Casual Tshirt
TACVASEN$11.8062 rev
TACVASEN Mens Long Sleeve Henley Shirts 3-Button Moisture Wicking Tee Solid Color Soft Basic Casual Tshirt
TACVASEN$10.9062 rev
Sailwind Mens Muscle Henley Shirts Lightweight Workout T-Shirt Gym Tee Athletic Short Sleeve with Button Black
Sailwind$15.34378 rev
LucMatton Mens Slim Fit Casual Long Sleeve Henley Shirt Army Green L
LucMatton$17.0797 rev
Trending
90-day click momentumAmazon Essentials Mens Long-Sleeve Soft Touch Cotton Blend Henley Sweater Navy Large
Amazon Essentials$19.814.5★
TACVASEN Mens Long Sleeve Henley Shirts 3-Button Moisture Wicking Tee Solid Color Soft Basic Casual Tshirt
TACVASEN$10.904.3★
TACVASEN Mens Long Sleeve Henley Shirts 3-Button Moisture Wicking Tee Solid Color Soft Basic Casual Tshirt
TACVASEN$11.804.3★
QOSOQ Mens Linen Shirts Henley T-Shirts Long Sleeve Casual Beach T-Shirts Solid Tops Shirts for Men Khaki
QOSOQ$26.743.9★
LucMatton Mens Lightweight Henley Shirt Casual Stretch Slim-Fit Long-Sleeve T-Shirt with Pocket Khaki Large
LucMatton$16.484.7★
What reviews say buyers love and hate about mens henley long sleeve
What buyers praise and complain about, mined from review topics.What buyers love
“this shirt fits really good”
“Great quality shirt”
“Very comfortable”
“Worth the money”
“Good material and comfortable”
“feeling remarkably gentle”
“Colors are good”
“Love the weight of these shirts for work”
“it has kept me warm”
“As advertised”
What buyers complain about
“Not fitted”
“Cheap material, feels like a Halloween costume”
“they're not well-made”
“thicker than I expected”
“Totally uncomfortable”
“you'll be disappointed after your dryer shrinks your shirt”
“The collar is too pointy”
“Bad shirt it has no stretch”
“possible exterior side of the shirt is extremely irritating to the skin”
“The length does not look anything like what is shown”
Top return reasons
Common mens henley long sleeve questions
- Is mens henley long sleeve profitable to sell on Amazon United States?
- The niche generates $123K/yr across 85 tracked products. 6 of 33 products launched in the last 360 days are still selling. 90-day search growth is -17.0%. Flapen's verdict: Skip it (46/100).
- How competitive is the mens henley long sleeve niche?
- 25 brands and 25 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 59% of demand.
- What do buyers complain about in mens henley long sleeve?
- Top complaints mined from reviews: Size-Overall, Material Quality, Quality-Overall. The return rate is 6.9% — above our launch gate.
- When does demand for mens henley long sleeve peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 3.8× the quietest.
- What does it cost to enter the mens henley long sleeve niche?
- Listings span $7.66–$36.49; the average listing price is $17.26 (sweet spot $15–$100). The average incumbent carries 2,937 reviews — the moat a new listing must climb.