Mens Fleece Vest

Shoppers searched for this 545K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -73.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months

545K

Growth, 90 days vs prior 90

-73.3%

Conversion, latest week

0.5%

Market size, estimated

$70Ka year

Peak month

December25.9× the quietest month

Top search term

sherpa vest324K searches a year

Listings sell for $27.28 on average, from $18.18 to $37.39. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $27.28 that is $0 to $3K a year per listing.

Average price

$27.28inside the $15 to $100 sweet spot

Price range

$18.18–$37.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

12.9%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #264 within Coats, Jackets & Vests. It carries 1,650 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

4.6%

Average rank

#264in Coats, Jackets & Vests

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

1,650per listing

Listings tracked

38

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months