Mens Fleece Pullover
Skip itSoft demand (-65.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$26.56avg listing price — sweet spot $15–$100
Price range
Incredible$15.03–$46.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great35%top-5 click share — an open shelf
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad6,067.17avg incumbent reviews — the moat a new listing must climb
Market size
Bad$35K$35K/yr · 441K searches
Returns
Bad10.7%return rate — above 5% kills the launch gate
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-65.6%90-day search growth — must beat 0% to launch
Is mens fleece pullover profitable on Amazon?
According to Flapen's Amazon United States niche tracking, mens fleece pullover is a $35K/yr Amazon United States market (441K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 33/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
mens fleece pullover market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $53K–$66K
- units × avg price
- Conversion rate
- 0.3%
- Avg BSR
- #1,356
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 77%
- Out of stock
- 10.3%
- Avg brand age
- 41 months
- Avg seller age
- 143 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.Brands
16 falling
Sellers
69
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
35%
Top 20: 65%
Open market
15%
- Amazon Essentials49%
- Columbia16%
- Wrangler Authentics10%
- MAGCOMSEN5%
- TACVASEN3%
- ZITY3%
- Open — no brand owns it (10 brands, 15%)
mens fleece pullover demand & seasonality
Weekly Amazon search volume, last 80 weeks — -65.6% search growth over the last 90 days.Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 17.2×
Top mens fleece pullover search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- fleece pullover men71K/yr
- mens fleece pullover62K/yr
- columbia quarter zip men55K/yr
- fleece quarter zip men46K/yr
- mens fleece quarter zip25K/yr
- mens quarter zip fleece24K/yr
- 3/4 zip13K/yr
- 1/4 zip fleece pullover mens19K/yr
- golf pull over6K/yr
- mens quarter zip fleece pullover17K/yr
Top mens fleece pullover products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Essentials Mens Long-Sleeve Quarter-Zip Pullover Fleece Sweatshirt Midweight Medium Grey Heather Large
Amazon Essentials$19.174.5★9,980 rev
Amazon Essentials Mens Long-Sleeve Quarter-Zip Pullover Fleece Sweatshirt Midweight Black Medium
Amazon Essentials$20.894.5★9,980 rev
Amazon Essentials Mens Long-Sleeve Quarter-Zip Pullover Fleece Sweatshirt Midweight Slate Blue Medium
Amazon Essentials$19.544.5★9,980 rev
Amazon Essentials Mens Long-Sleeve Quarter-Zip Pullover Fleece Sweatshirt Midweight Navy Large
Amazon Essentials$19.514.5★9,980 rev
Long Sleeve Fleece Quarter-zip Caviar Large
Wrangler Authentics$24.644.5★26,399 rev
Newest
by launch dateLong Sleeve Fleece Quarter-zip Caviar Large
Wrangler Authentics$24.6426,399 rev
Long Sleeve Fleece Quarter-zip Light Heather Gray Large
Wrangler Authentics$25.8126,399 rev
Wrangler Authentics Mens Long Sleeve Fleece Quarter-zip Mood Indigo Large
Wrangler Authentics$23.9726,399 rev
Long Sleeve Fleece Quarter-zip Mood Indigo X-Large
Wrangler Authentics$25.8326,399 rev
ZITY Mens Quarter Zip Pullover Fleece Lined Long Sleeve Casual Sweatshirts with Side Pockets Khaki
ZITY$25.9656 rev
Trending
90-day click momentumAmazon Essentials Mens Long-Sleeve Quarter-Zip Pullover Fleece Sweatshirt Midweight Navy X-Small
Amazon Essentials$20.344.5★
Wrangler Authentics Mens Long Sleeve Fleece Quarter-zip Mood Indigo Large
Wrangler Authentics$23.974.5★
Amazon Essentials Mens Long-Sleeve Quarter-Zip Pullover Fleece Sweatshirt Midweight Black Medium
Amazon Essentials$20.894.5★
ZITY Mens Quarter Zip Pullover Fleece Lined Long Sleeve Casual Sweatshirts with Side Pockets Khaki
ZITY$25.964.6★
Amazon Essentials Mens Long-Sleeve Quarter-Zip Pullover Fleece Sweatshirt Midweight Slate Blue Medium
Amazon Essentials$19.544.5★
What reviews say buyers love and hate about mens fleece pullover
What buyers praise and complain about, mined from review topics.What buyers love
“Fit great”
“Good quality and fits as described”
“Comfortable and warm jacket”
“Great deal”
“Very comfortable”
“Soft and Warm”
“he seemed very pleased with the color”
“Nice material”
“the zipper is super u comfortable”
“Its a great I/4 zip light weight sweatshirt/sweater”
What buyers complain about
“Fits small”
“One a very dark color”
“Not premium quality”
“Too heavy for spring”
“Shook it a bit and then there was black fuzz flakes all over my laundry room and me, much worse than a shredded kleenex”
“Sleeves and overall length are too long”
“On the 5 time he wore it - the zipper broke”
“It looks very expensive”
“Weird material trucks lint”
“He loved it until it broke”
Top return reasons
Common mens fleece pullover questions
- Is mens fleece pullover profitable to sell on Amazon United States?
- The niche generates $35K/yr across 48 tracked products. 5 of 9 products launched in the last 360 days are still selling. 90-day search growth is -65.6%. Flapen's verdict: Skip it (33/100).
- How competitive is the mens fleece pullover niche?
- 16 brands and 69 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in mens fleece pullover?
- Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 10.7% — above our launch gate.
- When does demand for mens fleece pullover peak?
- Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 17.2× the quietest.
- What does it cost to enter the mens fleece pullover niche?
- Listings span $15.03–$46.07; the average listing price is $26.56 (sweet spot $15–$100). The average incumbent carries 6,067 reviews — the moat a new listing must climb.