Mens Fall Shirts

Shoppers searched for this 460K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months

460K

Growth, 90 days vs prior 90

+15.7%

Conversion, latest week

0.6%

Market size, estimated

$53Ka year

Peak month

September16.5× the quietest month

Top search term

button up shirt men long sleeve28K searches a year

Listings sell for $19.90 on average, from $10.37 to $37.56. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $19.90 that is $0 to $2K a year per listing.

Average price

$19.90inside the $15 to $100 sweet spot

Price range

$10.37–$37.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

11.2%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #241 within Button-Down Shirts. It carries 7,283 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

2.8%

Average rank

#241in Button-Down Shirts

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

7,283per listing

Listings tracked

81

16 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

16

Successful launches

8Amazon's first-year sales bar

Average brand age

42 months