Mens Face Mask
FailDemand is soft, at -26.1% this quarter, so Mens Face Mask is a Fail.
- Flapen Score
- 43 / 100Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 4543
- Market size
- $151K/yr388K searches / yr
- 90-day growth
- -26.1%search demand this quarter
- Competition
- 54%top-5 click share · 22 brands · 73 sellers
Flapen Score
Mens Face Mask against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Mens Face Mask is stronger. Inside it, weaker.
Market
The Mens Face Mask market on Amazon at a glance
Shoppers on Amazon United States searched for Mens Face Mask 388K times last year and spent an estimated $151K. The top 5 brands take 72% of clicks. Demand peaks in Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 2.7% of those searches ended in a purchase.
Shoppers searched for this 388K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -26.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $151K a year.
- Searches, last 12 months
- 388K
- Growth, 90 days vs prior 90
- -26.1%
- Conversion, latest week
- 2.7%
- Market size, estimated
- $151Ka year
- Peak month
- December3.8× the quietest month
- Top search term
- pasamontaas para el sol89K searches a year
02 · Price
A sale here is worth $14.39.
Listings sell for $14.39 on average, from $6.21 to $27.58. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $14.39 that is $1K to $4K a year per listing.
- Average price
- $14.39under the $15 to $100 sweet spot
- Price range
- $6.21–$27.58
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$4K
- Returns
- 1.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #633 within Balaclavas. It carries 7,045 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 1.2%
- Average rank
- #633in Balaclavas
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 7,045per listing
- Listings tracked
- 33
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Mens Face Mask products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
6 Packs Ski Mask Sun UV Protection Hood Breathable Balaclava Face Mask for Men Women - Motorcycle Fish (6Pcs Color M One size)
- Price
- $20.84
- Rating
- 4.5/5
- Reviews
- 351
- Age
- 2y ago

Geyoga 6 Pieces Summer UV Protection Cooling Neck Gaiter Face Clothing Neck Gaiter Mask Scarf Sunscreen Breathable Bandana(Classic Color)
- Price
- $9.60
- Rating
- 4.4/5
- Reviews
- 10,809
- Age
- 7y ago

Xeoxarel 6 Pieces Balaclava Face Mask Ski Cooling Neck Gaiter UV Protector Motorcycle Scarf for Men/Women Black
- Price
- $9.84
- Rating
- 4.6/5
- Reviews
- 1,161
- Age
- 2y ago

Botack Balaclava Ski Mask Sun UV Protection Breathable Full Head Face Mask for Men Women Skiing Cycling Grey
- Price
- $8.77
- Rating
- 4.3/5
- Reviews
- 5,690
- Age
- 7y ago

ROXUN Ski Mask Balaclava Shiesty Motorcycle Summer Cooling Breathable UV Protector for Men/Women Black
- Price
- $7.00
- Rating
- 4.6/5
- Reviews
- 2,521
- Age
- 3y ago
Trending
estimated 90-day click momentum
LUOLIIL VOE Cooling Balaclava Face Mask for Men Women Summer Ice Silk Full Face Cover Sun UV Protection for Motocycle Cycling (Black)
- Price
- $13.06
- Rating
- 4.6/5
- Reviews
- 40
- Age
- 5mo ago

ROXUN Balaclava Cycling Face Mask Summer Cooling Ice Silk Mesh Moto Sun Protection Ski for Men Women Black
- Price
- $9.81
- Rating
- 4.5/5
- Reviews
- 93
- Age
- 4mo ago

Botack Balaclava Face Mask Sun UV Protection Breathable Full Head Mask for Men Women Skiing Cycling
- Price
- $16.43
- Rating
- 4.3/5
- Reviews
- 5,690
- Age
- 7y ago

Summer Balaclava Face Mask with Breathable Holes Sun Face Shield UV Protection Full Head Mask for Men Women Fishing Cycling (US Alpha Large Dark Grey-pro)
- Price
- $9.77
- Rating
- 4.4/5
- Reviews
- 212
- Age
- 1y ago

ROXUN Ski Mask Balaclava Shiesty Motorcycle Summer Cooling Breathable UV Protector for Men/Women Black
- Price
- $7.00
- Rating
- 4.6/5
- Reviews
- 2,521
- Age
- 3y ago
Newest
by launch date
ROXUN Balaclava Cycling Face Mask Summer Cooling Ice Silk Mesh Moto Sun Protection Ski for Men Women Black
- Price
- $9.81
- Rating
- 4.5/5
- Reviews
- 93
- Age
- 4mo ago

LUOLIIL VOE Cooling Balaclava Face Mask for Men Women Summer Ice Silk Full Face Cover Sun UV Protection for Motocycle Cycling (Black)
- Price
- $13.06
- Rating
- 4.6/5
- Reviews
- 40
- Age
- 5mo ago

4 Pcs Cooling Summer Balaclava face Mask with Breathable Holes Sun face Shield UV Protection Full Head Mask for Men Women (US Alpha One Size Multicolor)
- Price
- $15.81
- Rating
- 4.1/5
- Reviews
- 18
- Age
- 1y ago

Fuinloth Neck Gaiter 6 Pack Face Mask Bandana Fishing Cooling Sun Protection Scarf for Men Women Black+Green+Camo+Sand+Brown+White
- Price
- $11.92
- Rating
- 4.6/5
- Reviews
- 1,051
- Age
- 1y ago

4 Pieces Camo Balaclava Mask Sun Protection Hood Face Cover Full Head Mask for Men and Women for Hunting Fishing Skiing
- Price
- $11.20
- Rating
- 4.5/5
- Reviews
- 311
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
22 falling
Sellers
73
Est. top-5 brand share
72%
Top 20: 98%
Est. top-5 click share
54%
Top 20: 88%
Open market
23%
- Geyoga16%
- Cmonie16%
- Botack16%
- ROXUN15%
- Xeoxarel9%
- Hymeiluely4%
Demand
Mens Face Mask search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 3.8×
Search terms
Top Mens Face Mask search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pasamontaas para el sol89K/yr
- mens face mask81K/yr
- face and neck mask15K/yr
- pasamontaas para hombre para el sol12K/yr
- hat with face cover23K/yr
- sun balaclava6K/yr
- merino wool balaclava38K/yr
- face mask work9K/yr
- biker mask8K/yr
- motorcycle mask for women7K/yr
Reviews and returns
What reviews say buyers love and hate about Mens Face Mask
We read the reviews and the return reasons for every product selling here.
“Too short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mens Face Mask questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









