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58

Mens Cotton Drawstring Shorts

Worth a look

Shows a fragmented shelf (top 5 take 15% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 9Growth 95Conversion 6Competition 96Returns 21Price range 81Avg price 90Brand share 89Review moat 21Quality gap 67

Competition

Incredible15%

top-5 click share — an open shelf

Growth

Incredible+124.4%

90-day search growth — must beat 0% to launch

Avg price

Great$20.91

avg listing price — sweet spot $15–$100

Brand share

Great46%

top-5 brand share — no brand owns this niche

Price range

Great$7.26–$50.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Bad11,097.59

avg incumbent reviews — the moat a new listing must climb

Returns

Bad6.2%

return rate — above 5% kills the launch gate

Market size

Bad$35K

$35K/yr · 383K searches

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Is mens cotton drawstring shorts profitable on Amazon?

According to Flapen's Amazon United States niche tracking, mens cotton drawstring shorts is a $35K/yr Amazon United States market (383K searches/yr). The top 5 brands hold 46% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 58/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

mens cotton drawstring shorts market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$42K–$52K
units × avg price
Conversion rate
0.4%
Avg BSR
#893
Page quality
0%
Prime
99%
Sponsored
86%
Out of stock
2.1%
Avg brand age
36 months
Avg seller age
151 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.

Brands

61 falling

Sellers

89

Top-5 brand share

46%

Top 20: 82%

Top-5 click share

15%

Top 20: 39%

Open market

50%

  • Hanes20%
  • URATOT9%
  • Cameway7%
  • TREDECIM5%
  • ODODOS4%
  • Molasus4%

mens cotton drawstring shorts demand & seasonality

Weekly Amazon search volume, last 104 weeks — +124.4% search growth over the last 90 days.
18K13KPrime Day '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 5.1×

Top mens cotton drawstring shorts search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • terry cloth shorts49K/yr
  • 100% cotton shorts57K/yr
  • cotton workout shorts44K/yr
  • organic cotton shorts24K/yr
  • shorts cotton26K/yr
  • organic cotton shorts women20K/yr
  • black cotton shorts26K/yr
  • womens 100% cotton shorts12K/yr
  • 100% cotton shorts for women10K/yr
  • 100% cotton workout shorts11K/yr
All search terms

Top mens cotton drawstring shorts products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$7054%$1K6%$2K8%$3K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about mens cotton drawstring shorts

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall24%

“So comfortable”

Size-Overall19%

“not too tight”

Quality-Overall6%

“quality simple solids”

Soft Feel6%

“soft material”

Value For Money5%

“Great DEAL”

Material Quality4%

“Lightweight material”

Pockets/Compartments3%

“nice pockets”

Color3%

“Color is great”

Weight Light2%

“The jersey knit fabric is lightweight”

Stretchability/Expandability/Elasticity2%

“Nice stretch fits well”

What buyers complain about

Size-Overall23%

“Size down”

Material Quality6%

“Material is not as expected”

Quality-Overall6%

“Not well made”

Thickness3%

“the fabric is definitely thinner than I expected”

Pockets/Compartments3%

“Really really shallow pockets”

Comfort-Overall3%

“not the coziest”

Advertised Vs Actual Product3%

“Pictures are deceiving”

Waist Fit2%

“Too small in waist”

Thin2%

“very thin”

Hard Feel2%

“not soft”

Top return reasons

Size-Overall52%
Waist Fit12%
Material Quality7%
Length7%
Thigh Fit4%
Thin3%
Inseam Fit3%
Hip Fit2%
Advertised Vs Actual Product2%
Shape/Style1%

Common mens cotton drawstring shorts questions

Is mens cotton drawstring shorts profitable to sell on Amazon United States?
The niche generates $35K/yr across 144 tracked products. 4 of 13 products launched in the last 360 days are still selling. 90-day search growth is +124.4%. Flapen's verdict: Worth a look (58/100).
How competitive is the mens cotton drawstring shorts niche?
61 brands and 89 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 46% of demand.
What do buyers complain about in mens cotton drawstring shorts?
Top complaints mined from reviews: Size-Overall, Material Quality, Quality-Overall. The return rate is 6.2% — above our launch gate.
When does demand for mens cotton drawstring shorts peak?
Demand peaks in Apr–May–Jun–Jul; the busiest month runs 5.1× the quietest.
What does it cost to enter the mens cotton drawstring shorts niche?
Listings span $7.26–$50.24; the average listing price is $20.91 (sweet spot $15–$100). The average incumbent carries 11,098 reviews — the moat a new listing must climb.