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Mens Adidas Shoes Size 12

Fail

Shoppers spend an estimated $18K a year here, so Mens Adidas Shoes Size 12 is a Fail.

Flapen Score
49
49 / 100
Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 45
Market size
$18K/yr95K searches / yr
90-day growth
+26.6%search demand this quarter
Competition
12%top-5 click share · 67 brands · 240 sellers

Flapen Score

Mens Adidas Shoes Size 12 against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Mens Adidas Shoes Size 12 is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mens Adidas Shoes Size 12 market on Amazon at a glance

Shoppers on Amazon United States searched for Mens Adidas Shoes Size 12 95K times last year and spent an estimated $18K. The top 5 brands take 58% of clicks. Demand peaks in Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +26.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months
95K
Growth, 90 days vs prior 90
+26.6%
Conversion, latest week
0.4%
Market size, estimated
$18Ka year
Peak month
December1.9× the quietest month
Top search term
size 12 mens sneakers16K searches a year

02 · Price

A sale here is worth $43.38.

Listings sell for $43.38 on average, from $6.12 to $135.52. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $43.38 that is $0 to $4K a year per listing.

Average price
$43.38inside the $15 to $100 sweet spot
Price range
$6.12–$135.52
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
7.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #122 within Shoes. It carries 9,773 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
100%
Out of stock, average day
2.1%
Average rank
#122in Shoes
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
9,773per listing
Listings tracked
216

04 · Newcomers

30 of last year's 51 launches cleared the first-year sales bar.

51 products launched here in the last 12 months. 30 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
51
Successful launches
30Amazon's first-year sales bar
Average brand age
41 months

Products

Top Mens Adidas Shoes Size 12 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 12% of clicks. An open shelf where new products get seen.

Brands

67 rising

Sellers

240

Top-5 brand share

58%

Top 20: 84%

Top-5 click share

12%

Top 20: 33%

Open market

39%

  • Brand 125%
  • Brand 216%
  • Brand 38%
  • Brand 45%
  • Brand 54%
  • Brand 63%

Demand

Mens Adidas Shoes Size 12 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.9×

Search terms

Top Mens Adidas Shoes Size 12 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • size 12 mens sneakers16K/yr
  • 12 wide mens sneakers10K/yr
  • size 12 shoes12K/yr
  • mens adidas shoes size 1212K/yr
  • shoes size 129K/yr
  • mens black sneakers size 1210K/yr
  • mens size 127K/yr
  • mens sneakers 128K/yr
  • mens running shoes 126K/yr
  • size 12 wide mens shoes5K/yr

Reviews and returns

What reviews say buyers love and hate about Mens Adidas Shoes Size 12

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Comfort-Overall”
20%of negative reviews mention “Size-Overall”
7.2%of orders come back
“Fit smaller”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Mens Adidas Shoes Size 12 questions

Answered from the same tracked data.