Men White Pants

Shoppers searched for this 255K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +29.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months

255K

Growth, 90 days vs prior 90

+29.4%

Conversion, latest week

0.9%

Market size, estimated

$54Ka year

Peak month

May1.8× the quietest month

Top search term

white dress pants for men27K searches a year

Listings sell for $24.22 on average, from $14.00 to $35.44. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $24.22 that is $0 to $2K a year per listing.

Average price

$24.22inside the $15 to $100 sweet spot

Price range

$14.00–$35.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

10.3%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #213 within Pants. It carries 9,625 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

0.7%

Average rank

#213in Pants

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

9,625per listing

Listings tracked

33

10 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

3Amazon's first-year sales bar

Average brand age

41 months