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Maxi Dress Long Sleeve

Fail

Demand is soft, at -55.4% this quarter, so Maxi Dress Long Sleeve is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$39K/yr1.2M searches / yr
90-day growth
-55.4%search demand this quarter
Competition
6%top-5 click share · 146 brands · 157 sellers

Flapen Score

Maxi Dress Long Sleeve against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Maxi Dress Long Sleeve is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Maxi Dress Long Sleeve market on Amazon at a glance

Shoppers on Amazon United States searched for Maxi Dress Long Sleeve 1.2M times last year and spent an estimated $39K. The top 5 brands take 35% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -55.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months
1.2M
Growth, 90 days vs prior 90
-55.4%
Conversion, latest week
0.1%
Market size, estimated
$39Ka year
Peak month
October5.8× the quietest month
Top search term
bell sleeve dress282K searches a year

02 · Price

A sale here is worth $34.46.

Listings sell for $34.46 on average, from $9.94 to $86.35. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $34.46 that is $0 to $3K a year per listing.

Average price
$34.46inside the $15 to $100 sweet spot
Price range
$9.94–$86.35
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
26.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #6,308 within Dresses. It carries 651 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
98%
Out of stock, average day
4.0%
Average rank
#6,308in Dresses
Average rating
4.21 starsAmazon United States average 4.42 stars
Average reviews
651per listing
Listings tracked
483

04 · Newcomers

18 of last year's 188 launches cleared the first-year sales bar.

188 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
188
Successful launches
18Amazon's first-year sales bar
Average brand age
31 months

Products

Top Maxi Dress Long Sleeve products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 6% of clicks. An open shelf where new products get seen.

Brands

146 rising

Sellers

157

Top-5 brand share

35%

Top 20: 62%

Top-5 click share

6%

Top 20: 18%

Open market

69%

  • Brand 19%
  • Brand 28%
  • Brand 34%
  • Brand 43%
  • Brand 53%
  • Brand 63%

Demand

Maxi Dress Long Sleeve search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 5.8×

Search terms

Top Maxi Dress Long Sleeve search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bell sleeve dress282K/yr
  • sexy long sleeve dress140K/yr
  • bell sleeve dress for women78K/yr
  • graduation dress long sleeve25K/yr
  • mini dress long sleeve91K/yr
  • long sleeve blue dress69K/yr
  • long sleeve sexy dress63K/yr
  • long sleeve graduation dress18K/yr
  • long sleeve beach dress30K/yr
  • black long sleeve mini dress83K/yr

Reviews and returns

What reviews say buyers love and hate about Maxi Dress Long Sleeve

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Size-Overall”
25%of negative reviews mention “Size-Overall”
26.0%of orders come back
“Does not fit well”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Maxi Dress Long Sleeve questions

Answered from the same tracked data.