Maternity Work Pants

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -23.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $298K a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

-23.8%

Conversion, latest week

0.8%

Market size, estimated

$298Ka year

Peak month

January1.6× the quietest month

Top search term

maternity work pants325K searches a year

Listings sell for $28.14 on average, from $9.41 to $57.11. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $28.14 that is $3K to $7K a year per listing.

Average price

$28.14inside the $15 to $100 sweet spot

Price range

$9.41–$57.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

11.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #8,119 within Shops. It carries 731 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.5%

Average rank

#8,119in Shops

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

731per listing

Listings tracked

70

30 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

30

Successful launches

6Amazon's first-year sales bar

Average brand age

38 months