Is maternity tights profitable to sell on Amazon United States?

The niche generates $58K/yr across 34 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -71.9%. Flapen's verdict: Skip it (40/100).

How competitive is the maternity tights niche?

18 brands and 20 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 74% of demand.

When does demand for maternity tights peak?

Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 13.5× the quietest.

What does it cost to enter the maternity tights niche?

Listings span $9.26–$35.23; the average listing price is $18.33 (sweet spot $15–$100). The average incumbent carries 1,680 reviews — the moat a new listing must climb.

Maternity Tights

Skip it

Soft demand (-71.9% this quarter) — this niche doesn't clear our bar today.

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Avg price

Great$18.33

avg listing price — sweet spot $15–$100

Price range

Great$9.26–$35.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,680.24

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$58K

$58K/yr · 281K searches

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Returns

Bad8.3%

return rate — above 5% kills the launch gate

Growth

Bad-71.9%

90-day search growth — must beat 0% to launch

Signals Quality Gap High Returns

Is maternity tights profitable on Amazon?

According to Flapen's Amazon United States niche tracking, maternity tights is a $58K/yr Amazon United States market (281K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 40/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

maternity tights market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: $110K–$147K; units × avg price
Conversion rate: 1.1%
Avg BSR: #36,671
Page quality: 0%
Prime: 97%
Sponsored: 97%
Out of stock: 11.4%
Avg brand age: 48 months
Avg seller age: 188 days

Competition: brands, sellers & click share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 rising

Sellers

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

44%

Top 20: 80%

Open market

22%

MeMoi39%
CALZITALY14%
COLOMI13%
Buttergene5%
sofsy3%
MIRAZEN3%

maternity tights demand & seasonality

Weekly Amazon search volume, last 104 weeks — -71.9% search growth over the last 90 days.

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 13.5×

Open Trend

Top maternity tights search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

maternity tights109K/yr -75.7%0.4% conv.
maternity pantyhose27K/yr -58.7%0.5% conv.
pregnancy tights for women10K/yr -49.1%0.2% conv.
maternity tights over the belly26K/yr -82.4%0.2% conv.
pregnancy tights14K/yr -66.0%0.5% conv.
maternity stockings17K/yr -74.4%0.6% conv.
maternity tights for women15K/yr -63.8%0.0% conv.
maternity tights & hosiery5K/yr -32.8%0.0% conv.
maternity stockings for women10K/yr -76.4%1.4% conv.
maternity pantyhose for women7K/yr -76.8%0.3% conv.

All search terms

Top maternity tights products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

MeMoi Maternity Sheer Pantyhose for Women 12 Denier Pregnancy Hosiery

MeMoi$12.273.6★1,029 rev

COLOMI Women Maternity Tights Opaque Pregnancy Pantyhose 80 DEN Hosiery Maternity Leggings (US Alpha X-Large Regular Regular Black)

COLOMI$18.424.4★30 rev

MeMoi Maternity Sheer Pantyhose for Women 12 Denier Pregnancy Hosiery

MeMoi$9.913.6★1,029 rev

CALZITALY Maternity Pantyhose Stocking with Bellyband Italian Hosiery Pregnancy Tights 20 Denier (Medium Skin)

CALZITALY$21.923.4★1,852 rev

MeMoi Womens Light Support Maternity Tights with Extra Large Waist

MeMoi$11.853.6★17 rev

Newest

by launch date

MIRAZEN Maternity Leggings Over The Belly - Pregnancy Yoga Pants Soft Workout Leggings Black M

MIRAZEN$17.6447 rev

5mo ago

Uowou Maternity Leggings for Women Over The Belly Buttery Soft Pregnancy Yoga Pants Active Wear Workout Tights Black

Uowou$10.4117 rev

6mo ago

YUDSUD Maternity Leggings for Women Over The Belly Buttery Soft High Elastic Pregnancy Yoga Pants for All Trimesters Black

YUDSUD$11.1413 rev

6mo ago

Maternity Leggings for Women Over the Belly Support Ultra Soft Pregnancy Pants That Stretch With Your Bump Lightweight Maternity Clothes for Everyday Wear Yoga Light Workouts Medium Black

Mamafique$26.62163 rev

1y ago

Charm and Attitude Black Maternity Tights Over the Belly - Comfortable Pregnancy Underwear - Maternity Pantyhose - Black L

Charm and Attitude$25.8716 rev