Maternity Skirt
Worth a lookShows a sweet-spot price point ($29.54 avg), but high returns (11.5%) keeps it on the watch list.
Avg price
Incredible$29.54avg listing price — sweet spot $15–$100
Price range
Great$12.84–$45.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great28%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good62%top-5 brand share — brands hold most of the demand
Growth
Good+46.8%90-day search growth — must beat 0% to launch
Review moat
Good998.73avg incumbent reviews — the moat a new listing must climb
Market size
Bad$60K$60K/yr · 293K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Returns
Bad11.5%return rate — above 5% kills the launch gate
Is maternity skirt profitable on Amazon?
According to Flapen's Amazon United States niche tracking, maternity skirt is a $60K/yr Amazon United States market (293K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Mar. Verdict: Worth a look — 53/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
maternity skirt market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $44K–$59K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #15,381
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 91%
- Out of stock
- 1.2%
- Avg brand age
- 35 months
- Avg seller age
- 191 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.Brands
29 falling
Sellers
31
Top-5 brand share
62%
Top 20: 94%
Top-5 click share
28%
Top 20: 60%
Open market
31%
- POSHDIVAH18%
- Sweetyweee12%
- MakeMeChic11%
- CRZ YOGA10%
- OYOANGLE10%
- Mama Land7%
maternity skirt demand & seasonality
Weekly Amazon search volume, last 104 weeks — +46.8% search growth over the last 90 days.Peak months: Mar · busiest ÷ quietest = 1.5×
Top maternity skirt search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- maternity skort45K/yr
- maternity maxi skirt53K/yr
- maternity tennis skirt23K/yr
- maternity athletic skirt15K/yr
- maternity skorts for women12K/yr
- maternity golf skirt10K/yr
- maternity jean skirt14K/yr
- maternity skorts7K/yr
- white maternity skirt11K/yr
- maternity denim skirt13K/yr
Top maternity skirt products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
POSHDIVAH Womens Creamluxe Maternity Tennis Golf Skirts Built-in Shorts with Pockets - High Waist Stretchy A-Line for Pregnancy Workout Yoga Black Medium
POSHDIVAH$25.464.9★70 rev
Mama Land Summer Black Maternity Tennis Skirt Pregnancy Yoga Skort with Pockets Soft Over Bump Activewear Maternity Sport Skirts for Golf Gym Exercise Pregnancy Skirt Pregnancy Yoga Dress (Black L)
Mama Land$25.434.7★45 rev
Sweetyweee 3 Pack Maternity Tennis Skirts for Women Golf Athletic Flowy High Waisted Pregnancy Skirts with Shorts Pockets(Burgundy Navy Blue Black Small)
Sweetyweee$44.964.2★32 rev
OYOANGLE Womens Maternity High Waist Long Maxi Skirt Casual Solid Adjustable Skirts Black Small
OYOANGLE$28.904.0★33 rev
Sweetyweee 3 Pack Maternity Tennis Skirts for Women Golf Athletic Flowy High Waisted Pregnancy Skirts with Shorts Pockets(Haze Blue White Black X-Small)
Sweetyweee$45.184.2★32 rev
Newest
by launch date
BRATUC Maternity Tennis Skirt with Built-in Shorts High Waisted Athletic Golf Skorts Workout Pregnancy Skirt with Pockets Small Black
BRATUC$27.6227 rev
CEITAJUI Womens Maternity Denim Skirt Light Blue Medium
CEITAJUI$30.744 rev
CFRTMTBB Maternity Jean Skirt Stretchy Denim Skorts Light Blue M
CFRTMTBB$29.232 rev
Mama Land Summer Black Maternity Tennis Skirt Pregnancy Yoga Skort with Pockets Soft Over Bump Activewear Maternity Sport Skirts for Golf Gym Exercise Pregnancy Skirt Pregnancy Yoga Dress (Black L)
Mama Land$25.4345 rev
Leovqn Womens Maternity Skirt Shorts Bubble Hem Over Belly Casual Workout Athletic Pregnancy Skorts with Pockets White S
Leovqn$15.8230 rev
Trending
90-day click momentumBRATUC Maternity Tennis Skirt with Built-in Shorts High Waisted Athletic Golf Skorts Workout Pregnancy Skirt with Pockets Small Black
BRATUC$27.624.8★
Sweetyweee 3 Pack Maternity Tennis Skirts for Women Golf Athletic Flowy High Waisted Pregnancy Skirts with Shorts Pockets(Haze Blue White Black X-Small)
Sweetyweee$45.184.2★
Sweetyweee 3 Pack Maternity Tennis Skirts for Women Golf Athletic Flowy High Waisted Pregnancy Skirts with Shorts Pockets(Burgundy Navy Blue Black Small)
Sweetyweee$44.964.2★
Leovqn Womens Maternity Skirt Shorts Bubble Hem Over Belly Casual Workout Athletic Pregnancy Skorts with Pockets White S
Leovqn$15.824.3★
CEITAJUI Womens Maternity Denim Skirt Light Blue Medium
CEITAJUI$30.745.0★
What reviews say buyers love and hate about maternity skirt
What buyers praise and complain about, mined from review topics.What buyers love
“Extremely Comfortable”
“The fit is flattering”
“I was so pleased with the quality and pattern”
“Nice and stretchy”
“Flattering”
“Buttery Soft”
“the colors are pretty”
“The pockets are actually useful”
“Elastic waist fit perfect”
“Super soft material”
What buyers complain about
“runs large”
“like too long”
“Cheap material”
“but had to return cause even though it was double lined I could still see through it”
“say how much this product sucked before these fall down SO much from the upper belly area”
“Very sheer”
“A large may have been a better fit in the waist”
“But overall it felt really cheap”
“No pockets,”
“It is not practical”
Top return reasons
Common maternity skirt questions
- Is maternity skirt profitable to sell on Amazon United States?
- The niche generates $60K/yr across 66 tracked products. 4 of 28 products launched in the last 360 days are still selling. 90-day search growth is +46.8%. Flapen's verdict: Worth a look (53/100).
- How competitive is the maternity skirt niche?
- 29 brands and 31 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 62% of demand.
- What do buyers complain about in maternity skirt?
- Top complaints mined from reviews: Size-Overall, Length, Material Quality. The return rate is 11.5% — above our launch gate.
- When does demand for maternity skirt peak?
- Demand peaks in Mar; the busiest month runs 1.5× the quietest.
- What does it cost to enter the maternity skirt niche?
- Listings span $12.84–$45.45; the average listing price is $29.54 (sweet spot $15–$100). The average incumbent carries 999 reviews — the moat a new listing must climb.