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Maternity Compression Leggings

Fail

Demand is soft, at -33.0% this quarter, so Maternity Compression Leggings is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$65K/yr151K searches / yr
90-day growth
-33.0%search demand this quarter
Competition
32%top-5 click share · 21 brands · 26 sellers

Flapen Score

Maternity Compression Leggings against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Maternity Compression Leggings is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Maternity Compression Leggings market on Amazon at a glance

Shoppers on Amazon United States searched for Maternity Compression Leggings 151K times last year and spent an estimated $65K. The top 5 brands take 71% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -33.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.

Searches, last 12 months
151K
Growth, 90 days vs prior 90
-33.0%
Conversion, latest week
1.7%
Market size, estimated
$65Ka year
Top search term
crz yoga maternity leggings47K searches a year

02 · Price

A sale here is worth $26.19.

Listings sell for $26.19 on average, from $8.02 to $40.40. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $26.19 that is $3K to $7K a year per listing.

Average price
$26.19inside the $15 to $100 sweet spot
Price range
$8.02–$40.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
9.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #10,241 within Shops. It carries 1,706 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
96%
Out of stock, average day
2.0%
Average rank
#10,241in Shops
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
1,706per listing
Listings tracked
55

04 · Newcomers

6 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
6Amazon's first-year sales bar
Average brand age
44 months

Products

Top Maternity Compression Leggings products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

21 rising

Sellers

26

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

32%

Top 20: 70%

Open market

24%

  • Brand 130%
  • Brand 220%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Maternity Compression Leggings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KDecJanFebMarAprMayJunJul

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.4× · 8 of 12 months tracked

Search terms

Top Maternity Compression Leggings search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • crz yoga maternity leggings47K/yr
  • maternity compression leggings27K/yr
  • crz maternity leggings34K/yr
  • pregnancy compression leggings8K/yr
  • maternity compression4K/yr
  • compression maternity leggings6K/yr
  • crazy yoga maternity leggings8K/yr
  • crz yoga leggings maternity8K/yr
  • compression leggings for pregnant women3K/yr
  • maternity leggings crz yoga3K/yr

Reviews and returns

What reviews say buyers love and hate about Maternity Compression Leggings

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Comfort-Overall”
13%of negative reviews mention “Size-Overall”
9.5%of orders come back
“Size down”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Maternity Compression Leggings questions

Answered from the same tracked data.