Maternity Coat

Shoppers searched for this 223K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -74.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $14K a year.

Searches, last 12 months

223K

Growth, 90 days vs prior 90

-74.3%

Conversion, latest week

0.1%

Market size, estimated

$14Ka year

Peak month

December14.9× the quietest month

Top search term

maternity coat52K searches a year

Listings sell for $43.35 on average, from $9.04 to $137.02. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $43.35 that is $0 to $4K a year per listing.

Average price

$43.35inside the $15 to $100 sweet spot

Price range

$9.04–$137.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

14.3%of orders · Amazon United States median 2.1%

72% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #32,132 within Shops. It carries 523 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

96%

Out of stock, average day

7.2%

Average rank

#32,132in Shops

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

523per listing

Listings tracked

102

23 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

23

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months