Masters Hat

Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +175.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7K a year.

Searches, last 12 months

163K

Growth, 90 days vs prior 90

+175.7%

Conversion, latest week

0.2%

Market size, estimated

$7Ka year

Peak month

April17.8× the quietest month

Top search term

masters hat80K searches a year

Listings sell for $23.91 on average, from $8.91 to $44.42. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $23.91 that is $0 to $2K a year per listing.

Average price

$23.91inside the $15 to $100 sweet spot

Price range

$8.91–$44.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

4.1%of orders · Amazon United States median 2.1%

62% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #8,243 within Baseball Caps. It carries 2,067 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

62%

Prime listings

88%

Out of stock, average day

6.4%

Average rank

#8,243in Baseball Caps

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

2,067per listing

Listings tracked

68

17 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

5Amazon's first-year sales bar

Average brand age

36 months