Masters Hat
MaybeSearch demand grew +175.7% this quarter. But shoppers spend only $7K a year here, so Masters Hat is a Maybe.
- Flapen Score
- 56 / 100Top 12% of 16,930 Clothing, Shoes & Jewelry niches · +11 vs the category median of 4556
- Market size
- $7K/yr163K searches / yr
- 90-day growth
- +175.7%search demand this quarter
- Competition
- 28%top-5 click share · 43 brands · 92 sellers
Flapen Score
Masters Hat against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Masters Hat is stronger. Inside it, weaker.
Market
The Masters Hat market on Amazon at a glance
Shoppers on Amazon United States searched for Masters Hat 163K times last year and spent an estimated $7K. The top 5 brands take 47% of clicks. Demand peaks in Mar–Apr. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
0.2% of searches ended in a purchase last week.
Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +175.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7K a year.
- Searches, last 12 months
- 163K
- Growth, 90 days vs prior 90
- +175.7%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $7Ka year
- Peak month
- April17.8× the quietest month
- Top search term
- masters hat80K searches a year
02 · Price
A sale here is worth $23.91.
Listings sell for $23.91 on average, from $8.91 to $44.42. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $23.91 that is $0 to $2K a year per listing.
- Average price
- $23.91inside the $15 to $100 sweet spot
- Price range
- $8.91–$44.42
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 4.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
62% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #8,243 within Baseball Caps. It carries 2,067 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 62%
- Prime listings
- 88%
- Out of stock, average day
- 6.4%
- Average rank
- #8,243in Baseball Caps
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 2,067per listing
- Listings tracked
- 68
04 · Newcomers
Amazon counts 5 of last year's 17 launches as successful.
17 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 17
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Masters Hat products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
KB-LOW KGN Classic Cotton Dad Hat Adjustable Plain Cap. Polo Style Low Profile (Unstructured) (Classic) Kelly Green Adjustable
- Price
- $9.20
- Rating
- 4.4/5
- Reviews
- 28,948
- Age
- 12y ago

Amen Golf Hat - Augusta Embroidered Adjustable Cotton Dad Cap White
- Price
- $31.91
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago

Falari Baseball Cap Adjustable Size for Running Workouts and Outdoor Activities All Seasons (1pc Kelly Green)
- Price
- $9.00
- Rating
- 4.5/5
- Reviews
- 21,391
- Age
- 9y ago

Augusta Georgia Embroidered Golf Dad Hat Green Cap with Gold Lettering Augusta Hat for 2026 Golf Tournament
- Price
- $34.36
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Dirty Birdies Social Club Funny Golf Womens Classic 5 High Crown Panel Foam Front Trucker Mesh Snap Back Trucker Hat White/Kelly
- Price
- $23.26
- Rating
- 4.6/5
- Reviews
- 36
- Age
- 2y ago
Trending
90-day click momentum
Amen Golf Hat - Augusta Embroidered Adjustable Cotton Dad Cap White
- Price
- $31.91
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago

Eurzom 1 Pcs Green Golf Hats for Men Women Tournament Golf Ball Cap Gifts Trucker Caddy Embroidered Adjustable Cotton
- Price
- $13.19
- Rating
- 3.9/5
- Reviews
- 5
- Age
- 5mo ago

Zando Trendy Bow Baseball Caps for Women Men Girls Dad Preppy Y2k Sweet Adjustable Coquette Green Trucker Hat Funny Summer Sun Ball Cap for Running Travel Golf Teenis Valentines Accessories One Size
- Price
- $9.40
- Rating
- 4.5/5
- Reviews
- 117
- Age
- 1y ago

Callaway Golf Womens Training Aid Collection Headwear (White)
- Price
- $32.68
- Rating
- 4.1/5
- Reviews
- 17
- Age
- 2y ago

Golf Hat for Men - Golf Snapback - Fun Hat for Golfing - Rope Golf Hat for Men and Women - Make More Birdies (US Alpha Medium Large White Camo)
- Price
- $34.56
- Rating
- 4.6/5
- Reviews
- 253
- Age
- 6mo ago
Newest
by launch date
Augusta Georgia Embroidered Golf Dad Hat Green Cap with Gold Lettering Augusta Hat for 2026 Golf Tournament
- Price
- $34.36
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Embroidered Golf Hat for Men Women Green
- Price
- $16.22
- Rating
- 3.2/5
- Reviews
- 3
- Age
- 5mo ago

Eurzom 1 Pcs Green Golf Hats for Men Women Tournament Golf Ball Cap Gifts Trucker Caddy Embroidered Adjustable Cotton
- Price
- $13.19
- Rating
- 3.9/5
- Reviews
- 5
- Age
- 5mo ago

Golf Hat for Men - Golf Snapback - Fun Hat for Golfing - Rope Golf Hat for Men and Women - Make More Birdies (US Alpha Medium Large White Camo)
- Price
- $34.56
- Rating
- 4.6/5
- Reviews
- 253
- Age
- 6mo ago

SockFrenzy Funny Skull Golf Hats for Men 2026 Dad hat Baseball Cap
- Price
- $21.40
- Rating
- 4.2/5
- Reviews
- 36
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 28% of clicks. An open shelf where new products get seen.
Brands
43 rising
Sellers
92
Top-5 brand share
47%
Top 20: 86%
Top-5 click share
28%
Top 20: 66%
Open market
47%
- Generic15%
- Titleist11%
- Olive Loves Apple9%
- KBETHOS7%
- Solobird Golf Co6%
- Falari6%
Demand
Masters Hat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr · busiest ÷ quietest = 17.8×
Search terms
Top Masters Hat search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- masters hat80K/yr
- masters golf hat34K/yr
- masters golf hats10K/yr
- masters hats10K/yr
- masters hats for men golf7K/yr
- masters hat women6K/yr
- the masters golf hat4K/yr
- masters cap4K/yr
- the masters hat4K/yr
- green masters hat5K/yr
Reviews and returns
What reviews say buyers love and hate about Masters Hat
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
the fit just did not work out
Too small
Runs a little big
Came folded in half and crinkled
This came so rolled up I couldn't get the creases out
some of the creases are beyond steam
Overpriced for the lack of quality youre getting
A touch lower quality than expected
The quality is not great at all
Doesn't hold the shape
it didn't keep its shape and flopped unevenly
They style is just a bit off for me
Doesn't look like picture
not as pictured at all
Not what it says
Love
Excellent quality
Good quality construction
Quality is solid
not too tight
It fits snug
Fit great
Worth the money
Great value
Good value for the price
the hat itself is actually really comfortable
very comfortable
comfortable to wear
Love the color
I love the pink color
The color is vivid
Return
4.1% Return rate 90% Fixable by listing
the fit just did not work out
Too small
Runs a little big
Doesn't hold the shape
it didn't keep its shape and flopped unevenly
They style is just a bit off for me
Doesn't look like picture
not as pictured at all
Not what it says
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Masters Hat questions
Answered from the same tracked data.









