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39

Masters Golf

Skip it

Soft demand (-59.2% this quarter) — this niche doesn't clear our bar today.

Market size 16Growth 0Conversion 9Competition 60Returns 36Price range 88Avg price 95Brand share 73Review moat 48Quality gap 40

Avg price

Incredible$28.19

avg listing price — sweet spot $15–$100

Price range

Great$9.94–$64.47

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay1,680.3

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.1%

return rate — above 5% kills the launch gate

Market size

Bad$65K

$65K/yr · 327K searches

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Growth

Bad-59.2%

90-day search growth — must beat 0% to launch

Is masters golf profitable on Amazon?

According to Flapen's Amazon United States niche tracking, masters golf is a $65K/yr Amazon United States market (327K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Mar–Apr. Verdict: Skip it — 39/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

masters golf market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
$113K–$141K
units × avg price
Conversion rate
0.7%
Avg BSR
#4,056
Page quality
0%
Prime
97%
Sponsored
84%
Out of stock
4.2%
Avg brand age
32 months
Avg seller age
162 days

Competition: brands, sellers & click share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

26 falling

Sellers

36

Top-5 brand share

61%

Top 20: 94%

Top-5 click share

49%

Top 20: 82%

Open market

35%

  • Waabastaa31%
  • ZITY9%
  • Callaway9%
  • GOKTOG7%
  • MICHEL ROUEN5%
  • Vice Golf4%

masters golf demand & seasonality

Weekly Amazon search volume, last 104 weeks — -59.2% search growth over the last 90 days.
80K60KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr · busiest ÷ quietest = 32.7×

Top masters golf search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • masters golf127K/yr
  • masters merchandise53K/yr
  • the masters golf merchandise42K/yr
  • official masters golf merchandise31K/yr
  • masters golf merchandise18K/yr
  • official masters merchandise11K/yr
  • augusta masters merchandise11K/yr
  • the masters golf23K/yr
  • masters tournament merchandise7K/yr
  • golf masters5K/yr
All search terms

Top masters golf products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$3K10%$6K15%$10K20%$13K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about masters golf

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall22%

“Good Quality”

Size-Overall17%

“Fits perfect”

Value For Money12%

“Great price”

Advertised Vs Actual Product10%

“As advertised”

Gifting Purpose5%

“Fun Christmas gift for my husband”

Comfort-Overall5%

“Very comfortable”

Color4%

“Will likely order more colors”

Weight Light4%

“Perfect weight and size for my 2 year old”

Material Quality4%

“Comfortable nice material”

Soft Feel3%

“Soft”

What buyers complain about

Size-Overall24%

“Fits small”

Advertised Vs Actual Product13%

“Not as described”

Durability12%

“Will Break”

Quality-Overall7%

“Clubs are cheap”

Material Quality5%

“Not quality tshirt material I'm used to”

Weight Heavy3%

“The driver is a little heavier than expected”

Design-Overall3%

“Poorly made”

Functionality-Overall3%

“NOT WORK APPROPRIATE”

Shape/Style3%

“On the surface it just looks like a pattern of circles and bird shapes but that is NOT the case”

Print Quality3%

“NOT the same print”

Top return reasons

Size-Overall43%
Color10%
Chest Fit7%
Length6%
Advertised Vs Actual Product5%
Material Quality4%
Sleeve Fit4%
Waist Fit3%
Shoulder Fit3%
Quality-Overall2%

Common masters golf questions

Is masters golf profitable to sell on Amazon United States?
The niche generates $65K/yr across 37 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -59.2%. Flapen's verdict: Skip it (39/100).
How competitive is the masters golf niche?
26 brands and 36 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 61% of demand.
What do buyers complain about in masters golf?
Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Durability. The return rate is 4.1%.
When does demand for masters golf peak?
Demand peaks in Mar–Apr; the busiest month runs 32.7× the quietest.
What does it cost to enter the masters golf niche?
Listings span $9.94–$64.47; the average listing price is $28.19 (sweet spot $15–$100). The average incumbent carries 1,680 reviews — the moat a new listing must climb.