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Masquerade Mask for Women with Stick

Fail

An estimated 10.8% of orders come back, so Masquerade Mask for Women with Stick is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$42K/yr256K searches / yr
90-day growth
-9.9%search demand this quarter
Competition
27%top-5 click share · 23 brands · 26 sellers

Flapen Score

Masquerade Mask for Women with Stick against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Masquerade Mask for Women with Stick is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Masquerade Mask for Women with Stick market on Amazon at a glance

Shoppers on Amazon United States searched for Masquerade Mask for Women with Stick 256K times last year and spent an estimated $42K. The top 5 brands take 48% of clicks. Demand peaks in Apr–Oct–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 256K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months
256K
Growth, 90 days vs prior 90
-9.9%
Conversion, latest week
1.1%
Market size, estimated
$42Ka year
Peak month
April5.7× the quietest month
Top search term
masquerade mask with stick96K searches a year

02 · Price

A sale here is worth $14.36.

Listings sell for $14.36 on average, from $6.66 to $19.64. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $14.36 that is $0 to $1K a year per listing.

Average price
$14.36under the $15 to $100 sweet spot
Price range
$6.66–$19.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
10.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #415 within Masks. It carries 435 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
99%
Out of stock, average day
5.6%
Average rank
#415in Masks
Average rating
4.10 starsAmazon United States average 4.42 stars
Average reviews
435per listing
Listings tracked
68

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Masquerade Mask for Women with Stick products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

23 falling

Sellers

26

Top-5 brand share

48%

Top 20: 98%

Top-5 click share

27%

Top 20: 59%

Open market

46%

  • Brand 113%
  • Brand 210%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 67%

Demand

Masquerade Mask for Women with Stick search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Oct, Nov, Dec · busiest ÷ quietest = 5.7×

Search terms

Top Masquerade Mask for Women with Stick search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • masquerade mask with stick96K/yr
  • masquerade mask for women with stick62K/yr
  • masquerade mask stick12K/yr
  • black masquerade mask with stick11K/yr
  • masquerade mask on stick13K/yr
  • handheld masquerade mask6K/yr
  • masquerade masks with stick6K/yr
  • masquerade mask on a stick6K/yr
  • hand held masquerade mask5K/yr
  • masquerade mask for men with stick5K/yr

Reviews and returns

What reviews say buyers love and hate about Masquerade Mask for Women with Stick

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Adhesion/Stickiness”
10.8%of orders come back
“the stick doesnt stay in”
A buyer, on “Adhesion/Stickiness”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Masquerade Mask for Women with Stick questions

Answered from the same tracked data.