Marshall Paw Patrol Costume
FailDemand is soft, at -25.1% this quarter, so Marshall Paw Patrol Costume is a Fail.
- Flapen Score
- 39 / 100Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 4539
- Market size
- $56K/yr138K searches / yr
- 90-day growth
- -25.1%search demand this quarter
- Competition
- 38%top-5 click share · 9 brands · 45 sellers
Flapen Score
Marshall Paw Patrol Costume against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Marshall Paw Patrol Costume is stronger. Inside it, weaker.
Market
The Marshall Paw Patrol Costume market on Amazon at a glance
Shoppers on Amazon United States searched for Marshall Paw Patrol Costume 138K times last year and spent an estimated $56K. The top 5 brands take 92% of clicks. Demand peaks in Sep–Oct. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -25.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56K a year.
- Searches, last 12 months
- 138K
- Growth, 90 days vs prior 90
- -25.1%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $56Ka year
- Peak month
- October68.0× the quietest month
- Top search term
- marshall paw patrol costume92K searches a year
02 · Price
A sale here is worth $26.46.
Listings sell for $26.46 on average, from $19.46 to $48.19. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $26.46 that is $0 to $3K a year per listing.
- Average price
- $26.46inside the $15 to $100 sweet spot
- Price range
- $19.46–$48.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 3.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
55% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 17.1% of listings are out of stock. The average listing ranks #768 within Baby. It carries 1,324 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 55%
- Prime listings
- 95%
- Out of stock, average day
- 17.1%
- Average rank
- #768in Baby
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 1,324per listing
- Listings tracked
- 42
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Marshall Paw Patrol Costume products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Tstars Paw Patrol Marshall Little Brother Newborn Outfit Baby Boy Infant Bodysuit 6M (3-6M) Navy
- Price
- $19.59
- Rating
- 4.5/5
- Reviews
- 55
- Age
- 5y ago

Disguise Paw Patrol Marshall Toddler Costume Deluxe Official Paw Patrol Marshall Outfit with Headpiece and Pack Child Size (4-6)
- Price
- $40.46
- Rating
- 3.9/5
- Reviews
- 10
- Age
- 2y ago

Nickelodeon Paw Patrol Marshall Toddler Boy Girl Zip Up Cosplay Coverall 3T
- Price
- $30.77
- Rating
- 4.6/5
- Reviews
- 2,386
- Age
- 7y ago

Paw Patrol Nickelodeon Chase Marshall Rubble Boys UPF 50+ Rash Guard and Swim Trunks Swimsuit Set for Toddler and Big Kids Black/Grey
- Price
- $24.71
- Rating
- 4.8/5
- Reviews
- 48
- Age
- 1y ago

Paw Patrol Marshall Toddler Girls Cosplay Graphic T-Shirt Dress Legging Red/White 4T
- Price
- $33.35
- Rating
- 4.8/5
- Reviews
- 250
- Age
- 4y ago
Trending
estimated 90-day click momentum
Tstars Paw Patrol Marshall Little Brother Newborn Outfit Baby Boy Infant Bodysuit 6M (3-6M) Navy
- Price
- $19.59
- Rating
- 4.5/5
- Reviews
- 55
- Age
- 5y ago

Tstars Paw Patrol Marshall Little Brother Newborn Outfit Baby Boy Infant Bodysuit NB (0-3M) Navy
- Price
- $19.48
- Rating
- 4.5/5
- Reviews
- 55
- Age
- 5y ago

Paw Patrol Nickelodeon Chase Marshall Rubble Boys UPF 50+ Rash Guard and Swim Trunks Swimsuit Set for Toddler and Big Kids Black/Grey
- Price
- $24.71
- Rating
- 4.8/5
- Reviews
- 48
- Age
- 1y ago

Marshall Fire Pup 4th Birthday Shirt for Boys - Paw Patrol Toddler T-Shirt - Fun Gift for 4 Year Olds Party 3T Navy
- Price
- $19.55
- Rating
- 4.8/5
- Reviews
- 290
- Age
- 4y ago

Tstars Paw Patrol Marshall Little Brother Newborn Outfit Baby Boy Infant Bodysuit 24M (18-24M) Navy
- Price
- $19.52
- Rating
- 4.5/5
- Reviews
- 55
- Age
- 5y ago
Newest
by launch date
Paw Patrol Marshall Toddler Boys Hooded Matching Family Cosplay T-Shirt Red 4T
- Price
- $24.58
- Rating
- 4.5/5
- Reviews
- 83
- Age
- 1y ago

Paw Patrol Nickelodeon Chase Marshall Rubble Boys UPF 50+ Rash Guard and Swim Trunks Swimsuit Set for Toddler and Big Kids Black/Grey
- Price
- $24.71
- Rating
- 4.8/5
- Reviews
- 48
- Age
- 1y ago

Disguise Paw Patrol Marshall Toddler Costume Official Paw Patrol Marshall Outfit with Headpiece Child Size (2T)
- Price
- $36.77
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 2y ago

Disguise Paw Patrol Marshall Toddler Costume Deluxe Official Paw Patrol Marshall Outfit with Headpiece and Pack Child Size (4-6)
- Price
- $40.46
- Rating
- 3.9/5
- Reviews
- 10
- Age
- 2y ago

Disguise Paw Patrol Marshall Toddler Costume Deluxe Official Paw Patrol Marshall Outfit with Headpiece and Pack Child Size (2T)
- Price
- $42.14
- Rating
- 3.9/5
- Reviews
- 10
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 38% of clicks, no more. An open shelf where new products get seen.
Brands
9 rising
Sellers
45
Est. top-5 brand share
92%
Top 20: 100%
Est. top-5 click share
38%
Top 20: 81%
Open market
4%
- Tstars29%
- Paw Patrol27%
- Disguise16%
- Nickelodeon15%
- Rubies4%
- Rubie's4%
- Open — no brand owns it (3 brands, 4%)
Demand
Marshall Paw Patrol Costume search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 68.0×
Search terms
Top Marshall Paw Patrol Costume search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- marshall paw patrol costume92K/yr
- marshall costume12K/yr
- paw patrol marshall costume16K/yr
- marshall costume paw patrol8K/yr
- marshall halloween costume4K/yr
- marshall halloween costume paw patrol3K/yr
- marshall paw patrol costume toddler3K/yr
Reviews and returns
What reviews say buyers love and hate about Marshall Paw Patrol Costume
We read the reviews and the return reasons for every product selling here.
“Super cheap and nothing is actually functional super disappointing my daughter loves paw patrol anything and she doesnt even look at this”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Marshall Paw Patrol Costume questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









