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45

Marquise Earrings

Skip it

High returns (5.2%) — this niche doesn't clear our bar today.

Market size 26Growth 30Conversion 31Competition 83Returns 24Price range 87Avg price 82Brand share 33Review moat 25Quality gap 55

Price range

Great$8.99–$67.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great32%

top-5 click share — an open shelf

Avg price

Great$17.65

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Growth

Okay+4.4%

90-day search growth — must beat 0% to launch

Market size

Okay$106K

$106K/yr · 246K searches

Review moat

Bad4,122.98

avg incumbent reviews — the moat a new listing must climb

Returns

Bad5.2%

return rate — above 5% kills the launch gate

Is marquise earrings profitable on Amazon?

According to Flapen's Amazon United States niche tracking, marquise earrings is a $106K/yr Amazon United States market (246K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 45/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

marquise earrings market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
$71K–$88K
units × avg price
Conversion rate
2.4%
Avg BSR
#301
Page quality
0%
Prime
100%
Sponsored
83%
Out of stock
1.1%
Avg brand age
30 months
Avg seller age
197 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

19 rising

Sellers

24

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

32%

Top 20: 68%

Open market

12%

  • PAVOI66%
  • Cords Club6%
  • Raneecoco5%
  • Renkovte4%
  • AnuClub4%
  • Blahanna3%
  • Open — no brand owns it (13 brands, 12%)

marquise earrings demand & seasonality

Weekly Amazon search volume, last 16 weeks — +4.4% search growth over the last 90 days.
6K4KSpike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Top marquise earrings search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • pavoi flatback earrings60K/yr
  • marquise earrings32K/yr
  • pavoi flat back earrings19K/yr
  • pavoi earrings flat back18K/yr
  • marquise stud earrings10K/yr
  • pavoi drop earrings12K/yr
  • pavoi chunky earrings10K/yr
  • pavoi cartilage earring9K/yr
  • pavoi earrings dangle7K/yr
  • mejuri earrings11K/yr
All search terms

Top marquise earrings products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$3K6%$6K9%$10K12%$13K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about marquise earrings

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“Amazing quality”

Size-Overall11%

“They fit just as expected”

Comfort-Overall10%

“Really comfortable”

Weight Light8%

“These hoops are lightweight”

Shape/Style6%

“Cute style”

Value For Money6%

“Great value”

Color5%

“the color is just beautiful”

Advertised Vs Actual Product4%

“As described”

Brightness/Shine/Glow4%

“Beautiful sparkle”

Ease Of Use4%

“Easy to wear”

What buyers complain about

Size-Overall21%

“too long”

Durability18%

“broke quickly”

Quality-Overall8%

“Low quality”

Ease Of Use6%

“Hard to use”

Color4%

“the coloring is completely off”

Value For Money3%

“Waste of money”

Allergies2%

“I have bad sensitive skin”

Weight Heavy2%

“Heavy and Broke easily”

Fastener Quality2%

“Faulty clasps”

Metal Authenticity2%

“Some of the earrings have that cheap I'm fake gold look to them”

Top return reasons

Size-Overall60%
Advertised Vs Actual Product6%
Defective Material/Parts4%
Weight Heavy3%
Metal Authenticity3%
Functionality-Overall3%
Quality-Overall3%
Fastener Quality3%
Shape/Style2%
Color2%

Common marquise earrings questions

Is marquise earrings profitable to sell on Amazon United States?
The niche generates $106K/yr across 54 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +4.4%. Flapen's verdict: Skip it (45/100).
How competitive is the marquise earrings niche?
19 brands and 24 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in marquise earrings?
Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 5.2% — above our launch gate.
What does it cost to enter the marquise earrings niche?
Listings span $8.99–$67.92; the average listing price is $17.65 (sweet spot $15–$100). The average incumbent carries 4,123 reviews — the moat a new listing must climb.