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Marquette University Apparel

Fail

Shoppers spend an estimated $17K a year here, so Marquette University Apparel is a Fail.

Flapen Score
36
36 / 100
Ranks 14,149 of 16,930 Clothing, Shoes & Jewelry niches · −9 vs the category median of 45
Market size
$17K/yr51K searches / yr
90-day growth
-20.9%search demand this quarter
Competition
55%top-5 click share · 12 brands · 12 sellers

Flapen Score

Marquette University Apparel against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Marquette University Apparel is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Marquette University Apparel market on Amazon at a glance

Shoppers on Amazon United States searched for Marquette University Apparel 51K times last year and spent an estimated $17K. The top 5 brands take 88% of clicks. Demand peaks in Feb–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
-20.9%
Conversion, latest week
1.3%
Market size, estimated
$17Ka year
Peak month
December5.4× the quietest month
Top search term
marquette university apparel27K searches a year

02 · Price

A sale here is worth $25.65.

Listings sell for $25.65 on average, from $9.94 to $50.74. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $25.65 that is $0 to $3K a year per listing.

Average price
$25.65inside the $15 to $100 sweet spot
Price range
$9.94–$50.74
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #2,112 within T-Shirts. It carries 2,165 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
94%
Out of stock, average day
8.6%
Average rank
#2,112in T-Shirts
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
2,165per listing
Listings tracked
32

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
67 months

Products

Top Marquette University Apparel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

12

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

55%

Top 20: 89%

Open market

9%

  • Brand 146%
  • Brand 220%
  • Brand 39%
  • Brand 47%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (6 brands, 9%)

Demand

Marquette University Apparel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Feb, Dec · busiest ÷ quietest = 5.4×

Search terms

Top Marquette University Apparel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • marquette university apparel27K/yr
  • marquette8K/yr
  • marquette university8K/yr
  • marquette shirt2K/yr
  • marquette sweatshirt3K/yr
  • marquette university apparel women3K/yr

Reviews and returns

What reviews say buyers love and hate about Marquette University Apparel

We read the reviews and the return reasons for every product selling here.

100%of positive reviews mention “Quality-Overall”
3.2%of orders come back
“Very good quality and appearance”
A buyer, on “Quality-Overall”100% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

10 topics

NegativePositive

FAQ

Common Marquette University Apparel questions

Answered from the same tracked data.