Maroon Hat
Skip itSoft demand (-32.2% this quarter) — this niche doesn't clear our bar today.
Competition
Great21%top-5 click share — an open shelf
Brand share
Great48%top-5 brand share — no brand owns this niche
Avg price
Great$19.93avg listing price — sweet spot $15–$100
Price range
Great$7.68–$47.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.7%return rate — above 5% kills the launch gate
Review moat
Bad4,569.56avg incumbent reviews — the moat a new listing must climb
Market size
Bad$77K$77K/yr · 264K searches
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-32.2%90-day search growth — must beat 0% to launch
Is maroon hat profitable on Amazon?
According to Flapen's Amazon United States niche tracking, maroon hat is a $77K/yr Amazon United States market (264K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
maroon hat market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- $120K–$159K
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #1,367
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 67%
- Out of stock
- 0.9%
- Avg brand age
- 43 months
- Avg seller age
- 164 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.Brands
59 rising
Sellers
140
Top-5 brand share
48%
Top 20: 78%
Top-5 click share
21%
Top 20: 54%
Open market
48%
- 4721%
- American Trends8%
- E BY ELIDAN8%
- Falari6%
- Funky Junque4%
- CHOK.LIDS4%
maroon hat demand & seasonality
Weekly Amazon search volume, last 89 weeks — -32.2% search growth over the last 90 days.Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 3.4×
Top maroon hat search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- burgundy hat52K/yr
- maroon hat29K/yr
- burgundy hats for women33K/yr
- burgundy baseball cap21K/yr
- burgundy cap15K/yr
- burgundy hats for men11K/yr
- maroon baseball cap12K/yr
- burgundy trucker hat9K/yr
- maroon cap6K/yr
- maroon baseball hat5K/yr
Top maroon hat products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Womens Baseball Caps Cute Baseball Caps for Women Men Trendy Adjustable Cute Hats Ideal for Workout Golf Running Burgundy
American Trends$11.034.1★257 rev
47 Brand MLB New York Yankees Raised Basic Cap Dark Maroon
47$32.214.7★1,271 rev
47 Blank Classic Clean Up Cap Adjustable Plain Baseball Hat for Men and Women Maroon Red Cap
47$29.234.6★7,637 rev
LOS ANGELES DODGERS 47 CLEAN UP OSF / DARK MAROON / A
47$36.034.7★6,562 rev
Falari Classic Baseball Cap Dad Hat 100% Cotton Soft Adjustable Size Burgundy
Falari$9.964.5★5,821 rev
Newest
by launch date
NY 3D Embroidered Cotton Dad Hat New York Baseball Cap Adjustable Metal Buckle Strap Unstructured Low-Profile Style - Two Tone Stone-Burgundy
E BY ELIDAN$16.67162 rev
E BY ELIDAN New York Dad Hat Embroidered NEW YORK EST.1625 Cotton Cap Adjustable Metal Buckle Strap Unstructured Low-Profile NY Baseball Cap for Men & Women Burgundy
E BY ELIDAN$16.50113 rev
E BY ELIDAN Dad Hat Low Profile Cotton Baseball Cap Burgundy
E BY ELIDAN$14.93163 rev
Two Tone Vintage Snapback Hat - Here for a Good Time Not a Long Time - Burgundy/Beige
Funky Junque$29.361,206 rev
Champion Womens Essentials Adjustable Cap Maroon OS
Champion$15.4693 rev
Trending
90-day click momentum47 Brand MLB New York Yankees Raised Basic Cap Dark Maroon
47$32.214.7★
2-Pack Classic Structured Baseball Cap Adjustable Snapback Multipack Ball Caps for Custom Embroidery Running Workouts Outdoor (Burgundy 2)
CHOK.LIDS$14.944.6★
CHOK.LIDS Flat Bill Visor Classic Snapback Hat Blank Adjustable Brim High Top End Trendy Color Style Plain Tone Baseball Cap (Burgundy)
CHOK.LIDS$14.984.5★
Champion Womens Essentials Adjustable Cap Maroon OS
Champion$15.464.8★
MEINICY 3 Packs Washed-Cotton Plain Baseball Cap Vintage Adjustable Dad Hats Gift for Men/Women Unstructured(Black Blue+Burgundy)
MEINICY$12.844.5★
What reviews say buyers love and hate about maroon hat
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Excellent fit”
“the color is accurate”
“Great value”
“Very comfortable”
“Nice style”
“As advertised”
“They do keep the hair really soft”
“good cotton material”
“Loved that the size is adjustable”
What buyers complain about
“Runs very small”
“poor quality”
“Ugly color”
“Price very high”
“Didnt like the material”
“shedding”
“Ill shaped”
“smelly”
“Clip is loose”
“It is flimsy”
Top return reasons
Common maroon hat questions
- Is maroon hat profitable to sell on Amazon United States?
- The niche generates $77K/yr across 101 tracked products. 1 of 11 products launched in the last 360 days are still selling. 90-day search growth is -32.2%. Flapen's verdict: Skip it (46/100).
- How competitive is the maroon hat niche?
- 59 brands and 140 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 48% of demand.
- What do buyers complain about in maroon hat?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 4.7%.
- When does demand for maroon hat peak?
- Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 3.4× the quietest.
- What does it cost to enter the maroon hat niche?
- Listings span $7.68–$47.25; the average listing price is $19.93 (sweet spot $15–$100). The average incumbent carries 4,570 reviews — the moat a new listing must climb.