Mario Pajamas
FailThe top 5 brands take 99% of clicks, so Mario Pajamas is a Fail.
- Flapen Score
- 49 / 100Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 4549
- Market size
- $38K/yr168K searches / yr
- 90-day growth
- +29.6%search demand this quarter
- Competition
- 22%top-5 click share · 6 brands · 16 sellers
Flapen Score
Mario Pajamas against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Mario Pajamas is stronger. Inside it, weaker.
Market
The Mario Pajamas market on Amazon at a glance
Shoppers on Amazon United States searched for Mario Pajamas 168K times last year and spent an estimated $38K. The top 5 brands take 99% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 168K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +29.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.
- Searches, last 12 months
- 168K
- Growth, 90 days vs prior 90
- +29.6%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $38Ka year
- Peak month
- December4.7× the quietest month
- Top search term
- mario pajamas37K searches a year
02 · Price
A sale here is worth $25.16.
Listings sell for $25.16 on average, from $13.96 to $36.13. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $25.16 that is $0 to $3K a year per listing.
- Average price
- $25.16inside the $15 to $100 sweet spot
- Price range
- $13.96–$36.13
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #489 within Clothing. It carries 115 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 9.6%
- Average rank
- #489in Clothing
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 115per listing
- Listings tracked
- 82
04 · Newcomers
9 of last year's 53 launches cleared the first-year sales bar.
53 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 53
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Mario Pajamas products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Super Mario Boys Pajama Set - 4 Piece Short Sleeve & Shorts Pajama Set Soft Snug-Fit Kids Summer Pajamas - Official License
- Price
- $30.22
- Rating
- 4.2/5
- Reviews
- 56
- Age
- 4mo ago

Super Mario Boys Pajama Set - 2 Piece Boys Flannel Coat Style Short Matching PJs Kids Button Down Pajamas - Official Grey
- Price
- $21.49
- Rating
- 4.9/5
- Reviews
- 49
- Age
- 4mo ago

Nintendo Boys 4-Piece Snug-fit Cotton Matching Pajama Set Comfortable Soft & Cute for Kids ITS A ME 10
- Price
- $23.35
- Rating
- 4.1/5
- Reviews
- 47
- Age
- 6mo ago

Super Mario Nintendo Little/Big Boys Soft Pajama Set -2 Piece Boys PJ Set- Short Sleeve Shirt & Pants - Official License Blue 6
- Price
- $17.51
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 3mo ago

Super Mario 4 Piece Pajama Set - Boys PJs with Short Sleeve Shirt Shorts & Pants - Kids Sleepwear Set - Official License
- Price
- $33.30
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 8mo ago
Trending
estimated 90-day click momentum
Super Mario 4 Piece Pajama Set - Boys PJs with Short Sleeve Shirt Shorts & Pants - Kids Sleepwear Set - Official License
- Price
- $33.63
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 4mo ago

Super Mario Boys Pajama Set - Super Soft 2 Piece Toddler Boys Matching PJ Set- Short Sleeve Shirt & Shorts - Official License
- Price
- $19.33
- Rating
- 4.5/5
- Reviews
- 36
- Age
- 4mo ago

Super Mario Nintendo Little/Big Boys Soft Pajama Set -2 Piece Boys PJ Set- Short Sleeve Shirt & Pants - Official License Blue 6
- Price
- $17.51
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 3mo ago

Nintendo Boys 4-Piece Snug-fit Cotton Matching Pajama Set Comfortable Soft & Cute for Kids ITS A ME 10
- Price
- $23.35
- Rating
- 4.1/5
- Reviews
- 47
- Age
- 6mo ago

Nintendo Boys 2-Piece Loose-fit Button Down Matching Pajama Set Soft & Cute for Kids NINTENDO 6
- Price
- $19.23
- Rating
- 4.5/5
- Reviews
- 18
- Age
- 6mo ago
Newest
by launch date
Super Mario Nintendo Little/Big Boys Soft Pajama Set -2 Piece Boys PJ Set- Short Sleeve Shirt & Pants - Official License Blue 6
- Price
- $17.51
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 3mo ago

Super Mario 4 Piece Pajama Set - Boys PJs with Short Sleeve Shirt Shorts & Pants - Kids Sleepwear Set - Official License
- Price
- $33.63
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 4mo ago

Super Mario Boys Pajama Set - Super Soft 2 Piece Toddler Boys Matching PJ Set- Short Sleeve Shirt & Shorts - Official License
- Price
- $19.33
- Rating
- 4.5/5
- Reviews
- 36
- Age
- 4mo ago

Super Mario Boys Pajama Set - 4 Piece Short Sleeve & Shorts Pajama Set Soft Snug-Fit Kids Summer Pajamas - Official License
- Price
- $30.22
- Rating
- 4.2/5
- Reviews
- 56
- Age
- 4mo ago

Super Mario Boys Pajama Set - 2 Piece Boys Flannel Coat Style Short Matching PJs Kids Button Down Pajamas - Official Grey
- Price
- $21.49
- Rating
- 4.9/5
- Reviews
- 49
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 22% of clicks, no more. An open shelf where new products get seen.
Brands
6 falling
Sellers
16
Est. top-5 brand share
99%
Top 20: 100%
Est. top-5 click share
22%
Top 20: 55%
Open market
0%
- Super Mario40%
- Komar Kids30%
- Nintendo26%
- Get Trend2%
- Tebbis1%
- The Super Mario Galaxy Movie1%
Demand
Mario Pajamas search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.7×
Search terms
Top Mario Pajamas search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mario pajamas37K/yr
- mario pajamas for boys28K/yr
- super mario pajamas17K/yr
- yoshi pajamas12K/yr
- mario pjs12K/yr
- super mario pajamas for boys13K/yr
- mario pjs for boys12K/yr
- boys mario pajamas9K/yr
- mario pajamas 5t6K/yr
- super mario pjs4K/yr
Reviews and returns
What reviews say buyers love and hate about Mario Pajamas
We read the reviews and the return reasons for every product selling here.
“Too small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mario Pajamas questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









