Mario Blanket
Worth a lookShows a sweet-spot price point ($20.97 avg), but a small market ($41K/yr) keeps it on the watch list.
Avg price
Great$20.97avg listing price — sweet spot $15–$100
Competition
Great26%top-5 click share — an open shelf
Returns
Great1.8%return rate — above 5% kills the launch gate
Review moat
Great450.48avg incumbent reviews — the moat a new listing must climb
Price range
Great$6.59–$40.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+16.2%90-day search growth — must beat 0% to launch
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$41K$41K/yr · 110K searches
Is mario blanket profitable on Amazon?
According to Flapen's Amazon United States niche tracking, mario blanket is a $41K/yr Amazon United States market (110K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 50/100.
Data updated Jul 8, 2026 · scored weekly · How we score niches
mario blanket market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $63K–$84K
- units × avg price
- Conversion rate
- 1.8%
- Avg BSR
- #244
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 83%
- Out of stock
- 11.6%
- Avg brand age
- 32 months
- Avg seller age
- 155 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.Brands
12 rising
Sellers
48
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
26%
Top 20: 61%
Open market
10%
- Nintendo22%
- Accutime18%
- Get Trend18%
- Komar Kids13%
- Isaac Morris Limited11%
- Super Mario8%
- Open — no brand owns it (6 brands, 10%)
mario blanket demand & seasonality
Weekly Amazon search volume, last 104 weeks — +16.2% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 4.5×
Top mario blanket search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- mario watch29K/yr
- mario outfit for boys14K/yr
- super mario watch10K/yr
- ropa de mario bros para nio9K/yr
- mario clothes for boys12K/yr
- super mario clothes for boys12K/yr
- super mario outfit for boys7K/yr
- mario toddler clothes6K/yr
- mario watch for boys 4-65K/yr
- mario boys clothes6K/yr
Top mario blanket products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Super Mario Kids Baseball Cap & Sunglasses with UV Protection Adjustable Sun Hat Gaming Gifts for Boys Ages 614 (Red Super Mario)
Get Trend$25.064.7★146 rev
Nintendo Boys Baseball Cap Super Mario Adjustable Kids Hat for Ages 4-14
ABG Accessories$11.014.8★3,469 rev
Super Mario Kids Digital Watch with Yoshi LED Light Show Soft Silicone Strap Durable Kid-Friendly Design Fun Time-Telling for Boys and Girls
Accutime$9.934.5★753 rev
Super Mario Kids Interactive Smartwatch with Camera Custom Watch Faces Fits Wrists 5.5 to 8
Accutime$29.674.3★34 rev
Super Mario Kids Touch-Activated LED Watch - Digital Time Display Blue Alloy Case Soft Silicone Strap Fun Mario & Luigi Design - Fits Wrists 5.5 to 8
Accutime$10.054.1★310 rev
Newest
by launch date
Super Mario Nintendo Little/Big Boys Soft Pajama Set -2 Piece Boys PJ Set- Short Sleeve Shirt & Pants - Official License Blue 6
Super Mario$17.516 rev
Super Mario Boys Pajama Set - Super Soft 2 Piece Toddler Boys Matching PJ Set- Short Sleeve Shirt & Shorts - Official License
Komar Kids$19.3336 rev
Super Mario Boys Pajama Set - 4 Piece Short Sleeve & Shorts Pajama Set Soft Snug-Fit Kids Summer Pajamas - Official License
Komar Kids$30.2256 rev
Super Mario Boys Pajama Set - 2 Piece Boys Flannel Coat Style Short Matching PJs Kids Button Down Pajamas - Official Grey
Komar Kids$21.4949 rev
Isaac Morris Limited Mario Little Boys Graphic T Shirt 5/6 Cream
Isaac Morris Limited$12.8029 rev
Trending
90-day click momentum
Super Mario Kids Baseball Cap & Sunglasses with UV Protection Adjustable Sun Hat Gaming Gifts for Boys Ages 614 (Green Super Mario)
Get Trend$20.864.7★
Isaac Morris Limited Mario Big Boys Graphic T Shirt 8 Cream
Isaac Morris Limited$12.804.3★
Super Mario Kids Baseball Cap & Sunglasses with UV Protection Adjustable Sun Hat Gaming Gifts for Boys Ages 614 (Red Super Mario)
Get Trend$25.064.7★
Super Mario Nintendo Little/Big Boys Soft Pajama Set -2 Piece Boys PJ Set- Short Sleeve Shirt & Pants - Official License Blue 6
Super Mario$17.514.2★
Isaac Morris Limited Mario Little Boys Graphic T Shirt Black/Red 5/6
Isaac Morris Limited$12.944.8★
What reviews say buyers love and hate about mario blanket
What buyers praise and complain about, mined from review topics.What buyers love
“Fit is snug as expected”
“Quality is solid for everyday use”
“The material is incredibly soft”
“Worth the price”
“* Cute character design”
“has bright colors”
“Just as advertised”
“The material is soft”
“Soft and durable”
“stil comfortable”
What buyers complain about
“big size it's a bit big”
“Poor quality”
“Not even worth the money u spend on it”
“Ripped the first day”
“It was a little confusing on how to set the time”
“Touch screen is sensitive”
“Doesn't work”
“very thin and cheap”
“The material was kind of cheap looking”
“A little heavier”
Top return reasons
Common mario blanket questions
- Is mario blanket profitable to sell on Amazon United States?
- The niche generates $41K/yr across 71 tracked products. 8 of 39 products launched in the last 360 days are still selling. 90-day search growth is +16.2%. Flapen's verdict: Worth a look (50/100).
- How competitive is the mario blanket niche?
- 12 brands and 48 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in mario blanket?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 1.8%.
- When does demand for mario blanket peak?
- Demand peaks in Nov–Dec; the busiest month runs 4.5× the quietest.
- What does it cost to enter the mario blanket niche?
- Listings span $6.59–$40.96; the average listing price is $20.97 (sweet spot $15–$100). The average incumbent carries 450 reviews — the moat a new listing must climb.