Mario and Luigi Hats
FailDemand is soft, at -13.6% this quarter, so Mario and Luigi Hats is a Fail.
- Flapen Score
- 44 / 100Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 4544
- Market size
- $134K/yr181K searches / yr
- 90-day growth
- -13.6%search demand this quarter
- Competition
- 58%top-5 click share · 16 brands · 19 sellers
Flapen Score
Mario and Luigi Hats against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Mario and Luigi Hats is stronger. Inside it, weaker.
Market
The Mario and Luigi Hats market on Amazon at a glance
Shoppers on Amazon United States searched for Mario and Luigi Hats 181K times last year and spent an estimated $134K. The top 5 brands take 64% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 181K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $134K a year.
- Searches, last 12 months
- 181K
- Growth, 90 days vs prior 90
- -13.6%
- Conversion, latest week
- 3.5%
- Market size, estimated
- $134Ka year
- Peak month
- October30.9× the quietest month
- Top search term
- mario and luigi hats131K searches a year
02 · Price
A sale here is worth $21.03.
Listings sell for $21.03 on average, from $14.33 to $29.46. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $21.03 that is $2K to $5K a year per listing.
- Average price
- $21.03inside the $15 to $100 sweet spot
- Price range
- $14.33–$29.46
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 5.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 37.4% of listings are out of stock. The average listing ranks #6,472 within Accessories. It carries 141 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 95%
- Out of stock, average day
- 37.4%
- Average rank
- #6,472in Accessories
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 141per listing
- Listings tracked
- 20
04 · Newcomers
3 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Mario and Luigi Hats products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 rising
Sellers
19
Top-5 brand share
64%
Top 20: 100%
Top-5 click share
58%
Top 20: 100%
Open market
31%
- Brand 124%
- Brand 213%
- Brand 311%
- Brand 410%
- Brand 56%
- Brand 65%
Demand
Mario and Luigi Hats search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 30.9×
Search terms
Top Mario and Luigi Hats search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mario and luigi hats131K/yr
- mario luigi hats12K/yr
- mario and luigi hat16K/yr
- mario and luigi hats kids7K/yr
- luigi and mario hats5K/yr
- mario luigi hat4K/yr
- mario and luigi hats adults6K/yr
Reviews and returns
What reviews say buyers love and hate about Mario and Luigi Hats
We read the reviews and the return reasons for every product selling here.
“Its a little tight”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mario and Luigi Hats questions
Answered from the same tracked data.









