Mardi Gras Umbrella

Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -72.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months

62K

Growth, 90 days vs prior 90

-72.0%

Conversion, latest week

0.7%

Market size, estimated

$13Ka year

Peak month

February8.1× the quietest month

Top search term

second line umbrella15K searches a year

Listings sell for $29.41 on average, from $6.77 to $129.99. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $29.41 that is $0 to $3K a year per listing.

Average price

$29.41inside the $15 to $100 sweet spot

Price range

$6.77–$129.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

7.4%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 29.5% of listings are out of stock. The average listing ranks #7,721 within Umbrellas. It carries 548 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

63%

Out of stock, average day

29.5%

Average rank

#7,721in Umbrellas

Average rating

4.07 starsAmazon United States average 4.42 stars

Average reviews

548per listing

Listings tracked

52

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months