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Marc Jacobs Backpack

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Market size 0Growth 24Conversion 0Competition 87Returns 14Price range 17Avg price 63Brand share 57Review moat 63Quality gap 43

Competition

Great28%

top-5 click share — an open shelf

Review moat

Good966.6

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$135.14

avg listing price — sweet spot $15–$100

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-1.8%

90-day search growth — must beat 0% to launch

Price range

Bad$23.44–$464.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Bad8.0%

return rate — above 5% kills the launch gate

Market size

Bad$0

$0/yr · 36K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Is marc jacobs backpack profitable on Amazon?

According to Flapen's Amazon United States niche tracking, marc jacobs backpack is a $0/yr Amazon United States market (36K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 35/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

marc jacobs backpack market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
0–100
avg 0–100/product
Revenue / yr
$0–$14K
units × avg price
Conversion rate
0.0%
Avg BSR
#10,719
Page quality
0%
Prime
97%
Sponsored
57%
Out of stock
8.8%
Avg brand age
41 months
Avg seller age
158 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

Brands

23 rising

Sellers

51

Top-5 brand share

71%

Top 20: 98%

Top-5 click share

28%

Top 20: 60%

Open market

24%

  • Marc Jacobs38%
  • Michael Kors14%
  • Calvin Klein7%
  • The North Face6%
  • Vera Bradley5%
  • Coach5%

marc jacobs backpack demand & seasonality

Weekly Amazon search volume, last 104 weeks — -1.8% search growth over the last 90 days.
3K2KPrime Day '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 2.5×

Top marc jacobs backpack search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • marc jacobs backpack21K/yr
  • marc jacobs backpack for women8K/yr
  • marc jacobs laptop bag4K/yr
  • marc jacobs mini backpack1K/yr
  • marc jacobs bookbag1K/yr
  • the backpack marc jacobs756/yr
All search terms

Top marc jacobs backpack products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$06%$09%$012%$01101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about marc jacobs backpack

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall15%

“This backpack is made with good quality”

Size-Overall12%

“Perfect fit”

Storage Capacity8%

“Great storage capacity”

Pockets/Compartments8%

“i love the pockets too”

Value For Money7%

“Great for the price”

Comfort-Overall5%

“Comfortable and nice quality”

Advertised Vs Actual Product5%

“true to the picture”

Durability5%

“Strong and durable”

Design-Overall4%

“The design looks good”

Strength4%

“Beautiful bag and look sturdy”

What buyers complain about

Size-Overall18%

“Larger than I expected”

Durability10%

“Already starting to fall apart”

Zipper Quality9%

“Broken zipper and teeth”

Strap/String Quality6%

“straps wouldnt hold up well long term”

Quality-Overall5%

“Its sad because this bag appears to be a decent quality”

Value For Money5%

“Underwhelming and overpriced”

Leather Quality4%

“sadly, the faux leather material is super cheap looking”

Color3%

“Kinda wish I went with a color instead of the black though”

Stitch/Finish/Polish3%

“Ripping at seams”

Advertised Vs Actual Product2%

“So this is very misleading”

Top return reasons

Size-Overall68%
Material Quality3%
Advertised Vs Actual Product3%
Value For Money3%
Color2%
Strap/String Quality2%
Zipper Quality2%
Quality-Overall2%
Wrong Dimensions2%
Pockets/Compartments2%

Common marc jacobs backpack questions

Is marc jacobs backpack profitable to sell on Amazon United States?
The niche generates $0/yr across 63 tracked products. 5 of 7 products launched in the last 360 days are still selling. 90-day search growth is -1.8%. Flapen's verdict: Skip it (35/100).
How competitive is the marc jacobs backpack niche?
23 brands and 51 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in marc jacobs backpack?
Top complaints mined from reviews: Size-Overall, Durability, Zipper Quality. The return rate is 8.0% — above our launch gate.
When does demand for marc jacobs backpack peak?
Demand peaks in Jul–Aug; the busiest month runs 2.5× the quietest.
What does it cost to enter the marc jacobs backpack niche?
Listings span $23.44–$464.58; the average listing price is $135.14 (sweet spot $15–$100). The average incumbent carries 967 reviews — the moat a new listing must climb.