Marc Jacobs Backpack
FailShoppers spend an estimated $0 a year here, so Marc Jacobs Backpack is a Fail.
- Flapen Score
- 35 / 100Ranks 14,546 of 16,930 Clothing, Shoes & Jewelry niches · −10 vs the category median of 4535
- Market size
- $0/yr36K searches / yr
- 90-day growth
- -1.8%search demand this quarter
- Competition
- 28%top-5 click share · 23 brands · 51 sellers
Flapen Score
Marc Jacobs Backpack against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Marc Jacobs Backpack is stronger. Inside it, weaker.
Market
The Marc Jacobs Backpack market on Amazon at a glance
Shoppers on Amazon United States searched for Marc Jacobs Backpack 36K times last year and spent an estimated $0. The top 5 brands take 71% of clicks. Demand peaks in Jul–Aug. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 36K
- Growth, 90 days vs prior 90
- -1.8%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Peak month
- August2.5× the quietest month
- Top search term
- marc jacobs backpack21K searches a year
02 · Price
A sale here is worth $135.14.
Listings sell for $135.14 on average, from $23.44 to $464.58. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $135.14 that is $0 to $14K a year per listing.
- Average price
- $135.14above the $15 to $100 sweet spot
- Price range
- $23.44–$464.58
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 0–100
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$14K
- Returns
- 8.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
57% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #10,719 within Backpacks. It carries 967 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 97%
- Out of stock, average day
- 8.8%
- Average rank
- #10,719in Backpacks
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 967per listing
- Listings tracked
- 63
04 · Newcomers
5 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Marc Jacobs Backpack products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 28% of clicks. An open shelf where new products get seen.
Brands
23 rising
Sellers
51
Top-5 brand share
71%
Top 20: 98%
Top-5 click share
28%
Top 20: 60%
Open market
24%
- Brand 138%
- Brand 214%
- Brand 37%
- Brand 46%
- Brand 55%
- Brand 65%
Demand
Marc Jacobs Backpack search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 2.5×
Search terms
Top Marc Jacobs Backpack search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- marc jacobs backpack21K/yr
- marc jacobs backpack for women8K/yr
- marc jacobs laptop bag4K/yr
- marc jacobs mini backpack1K/yr
- marc jacobs bookbag1K/yr
- the backpack marc jacobs756/yr
Reviews and returns
What reviews say buyers love and hate about Marc Jacobs Backpack
We read the reviews and the return reasons for every product selling here.
“Larger than I expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
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FAQ
Common Marc Jacobs Backpack questions
Answered from the same tracked data.









