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Magnetic Me Onesie

Fail

The top 5 brands take 100% of clicks, so Magnetic Me Onesie is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$199K/yr1.0M searches / yr
90-day growth
+10.7%search demand this quarter
Competition
18%top-5 click share · 5 brands · 7 sellers

Flapen Score

Magnetic Me Onesie against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Magnetic Me Onesie is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Magnetic Me Onesie market on Amazon at a glance

Shoppers on Amazon United States searched for Magnetic Me Onesie 1.0M times last year and spent an estimated $199K. All 5 brands take every click. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $199K a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
+10.7%
Conversion, latest week
0.4%
Market size, estimated
$199Ka year
Peak month
June1.3× the quietest month
Top search term
magnetic me299K searches a year

02 · Price

A sale here is worth $50.62.

Listings sell for $50.62 on average, from $10.19 to $84.54. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $50.62 that is $0 to $5K a year per listing.

Average price
$50.62inside the $15 to $100 sweet spot
Price range
$10.19–$84.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.7% of listings are out of stock. The average listing ranks #93 within Baby Boys. It carries 743 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
100%
Out of stock, average day
14.7%
Average rank
#93in Baby Boys
Average rating
4.72 starsAmazon United States average 4.42 stars
Average reviews
743per listing
Listings tracked
115

04 · Newcomers

19 of last year's 76 launches cleared the first-year sales bar.

76 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
76
Successful launches
19Amazon's first-year sales bar
Average brand age
38 months

Products

Top Magnetic Me Onesie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 18% of clicks. An open shelf where new products get seen.

Brands

5 rising

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

18%

Top 20: 46%

Open market

0%

  • Brand 192%
  • Brand 25%
  • Brand 31%
  • Brand 41%
  • Brand 51%
  • Open — no brand owns it (0%)

Demand

Magnetic Me Onesie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KPrime Day '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Magnetic Me Onesie search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • magnetic me299K/yr
  • magnetic me onesies360K/yr
  • magnetic onesie74K/yr
  • magnetic baby onesie39K/yr
  • magnetic onesies40K/yr
  • magnetic onesies 0-3 months28K/yr
  • magnetic me onesie19K/yr
  • magnetic sleepers for babies23K/yr
  • magnetic baby clothes22K/yr
  • magnetic me pajamas14K/yr

Reviews and returns

What reviews say buyers love and hate about Magnetic Me Onesie

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Soft Feel”
18%of negative reviews mention “Size-Overall”
3.1%of orders come back
“Size down if in between sizes”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Magnetic Me Onesie questions

Answered from the same tracked data.