Magic Wallet
FailShoppers spend an estimated $92K a year here, so Magic Wallet is a Fail.
- Flapen Score
- 47 / 100Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 4547
- Market size
- $92K/yr72K searches / yr
- 90-day growth
- +7.1%search demand this quarter
- Competition
- 49%top-5 click share · 13 brands · 29 sellers
Flapen Score
Magic Wallet against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Magic Wallet is stronger. Inside it, weaker.
Market
The Magic Wallet market on Amazon at a glance
Shoppers on Amazon United States searched for Magic Wallet 72K times last year and spent an estimated $92K. The top 5 brands take 80% of clicks. Demand peaks in Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 4.6% of those searches ended in a purchase.
Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $92K a year.
- Searches, last 12 months
- 72K
- Growth, 90 days vs prior 90
- +7.1%
- Conversion, latest week
- 4.6%
- Market size, estimated
- $92Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- magic wallet40K searches a year
02 · Price
A sale here is worth $27.58.
Listings sell for $27.58 on average, from $1.99 to $56.88. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $27.58 that is $0 to $3K a year per listing.
- Average price
- $27.58inside the $15 to $100 sweet spot
- Price range
- $1.99–$56.88
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 4.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #1,499 within Wallets, Card Cases & Money Organizers. It carries 987 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 85%
- Out of stock, average day
- 4.7%
- Average rank
- #1,499in Wallets, Card Cases & Money Organizers
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 987per listing
- Listings tracked
- 27
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Magic Wallet products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
29
Top-5 brand share
80%
Top 20: 94%
Top-5 click share
49%
Top 20: 94%
Open market
13%
- Brand 158%
- Brand 29%
- Brand 37%
- Brand 46%
- Brand 54%
- Brand 63%
- Open — no brand owns it (7 brands, 13%)
Demand
Magic Wallet search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.9×
Search terms
Top Magic Wallet search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- magic wallet40K/yr
- magic wallets for men17K/yr
- wonder wallet7K/yr
- wonder wallet for men5K/yr
- magic wallet women4K/yr
Reviews and returns
What reviews say buyers love and hate about Magic Wallet
We read the reviews and the return reasons for every product selling here.
“Didnt hold up”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Magic Wallet questions
Answered from the same tracked data.









