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Lydia Deetz Costume

Fail

An estimated 10.1% of orders come back, so Lydia Deetz Costume is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$86K/yr271K searches / yr
90-day growth
+9.8%search demand this quarter
Competition
55%top-5 click share · 18 brands · 42 sellers

Flapen Score

Lydia Deetz Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Lydia Deetz Costume is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lydia Deetz Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Lydia Deetz Costume 271K times last year and spent an estimated $86K. The top 5 brands take 68% of clicks. Demand peaks in Sep–Oct. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 271K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.

Searches, last 12 months
271K
Growth, 90 days vs prior 90
+9.8%
Conversion, latest week
0.8%
Market size, estimated
$86Ka year
Peak month
October83.6× the quietest month
Top search term
lydia deetz costume126K searches a year

02 · Price

A sale here is worth $39.47.

Listings sell for $39.47 on average, from $7.21 to $83.05. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $39.47 that is $0 to $4K a year per listing.

Average price
$39.47inside the $15 to $100 sweet spot
Price range
$7.21–$83.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
10.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

35% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 21.3% of listings are out of stock. The average listing ranks #4,880 within Exotic Apparel. It carries 264 reviews at 3.95 stars, so a new listing needs social proof before a better product.

Sponsored listings
35%
Prime listings
96%
Out of stock, average day
21.3%
Average rank
#4,880in Exotic Apparel
Average rating
3.95 starsAmazon United States average 4.42 stars
Average reviews
264per listing
Listings tracked
26

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Lydia Deetz Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 falling

Sellers

42

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

55%

Top 20: 93%

Open market

24%

  • Brand 121%
  • Brand 215%
  • Brand 314%
  • Brand 49%
  • Brand 59%
  • Brand 68%

Demand

Lydia Deetz Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

80K60KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 83.6×

Search terms

Top Lydia Deetz Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lydia deetz costume126K/yr
  • lydia deetz14K/yr
  • lydia beetlejuice costume19K/yr
  • lydia costume13K/yr
  • lydia deetz dress10K/yr
  • lydia deetz costume women53K/yr
  • beetlejuice lydia costume8K/yr
  • lydia costume beetlejuice4K/yr
  • lydia deetz costume plus size5K/yr
  • beetlejuice and lydia costume5K/yr

Reviews and returns

What reviews say buyers love and hate about Lydia Deetz Costume

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Comfort-Overall”
23%of negative reviews mention “Size-Overall”
10.1%of orders come back
“Different in size between the hands”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Lydia Deetz Costume questions

Answered from the same tracked data.